XM Satellite Radio Revs Up 2005 NASCAR Season With Exclusive Live Broadcasts on NASCAR Radio and Special Events at Daytona International Speedway
XM Satellite Radio Revs Up 2005 NASCAR Season With Exclusive Live Broadcasts on NASCAR Radio and Special Events at Daytona International Speedway
WASHINGTON, Feb. 9 /PRNewswire-FirstCall/ -- XM Satellite Radio, the nation's leading provider of satellite radio with more than 3.2 million subscribers, is kicking off the 2005 NASCAR season this week with live, comprehensive coverage on NASCAR Radio (XM Channel 144) and a host of special events for NASCAR fans at the Daytona International Speedway in Daytona Beach, Florida.
(Logo: http://www.newscom.com/cgi-bin/prnh/20000724/XMSATLOGO )
XM, the exclusive satellite radio service of NASCAR, will air more than 100 hours of live and first-run broadcasts during the season-opening NASCAR Speedweeks in Daytona Beach, starting February 12 with the Budweiser Shootout and culminating on February 20 with the 47th annual Daytona 500. NASCAR Radio's Claire B. Lang will host her three-hour daily "Dialed In" program (4-7 p.m. ET) live from Daytona during Speedweeks, giving listeners an all-access pass to inside interviews with NASCAR drivers and personalities.
NASCAR Radio on XM broadcasts every NASCAR race in all three national racing series. NASCAR Radio 2 (XM Channel 145) broadcasts the live communications between drivers and their teams during the races. NASCAR Radio and NASCAR Radio 2 will air the full slate of races from Daytona International Speedway (all times Eastern):
February 12: Budweiser Shootout, NASCAR NEXTEL Cup Series, 8 p.m.
February 17: Gatorade Duel, NASCAR NEXTEL Cup Series, 1 p.m.
February 18: Florida Dodge Dealers 250, NASCAR Craftsman Truck Series, 8
p.m.
February 19: Hershey's TAKE 5 300, NASCAR Busch Series, 1 p.m.
February 20: Daytona 500, NASCAR NEXTEL Cup Series, 1 p.m.
"This is NASCAR Radio's fourth year on the air at Daytona, and it will include more fan access than ever before. The millions of XM listeners will be able to go into the garage and media center with XM's Claire B. Lang, keep up with the live on-track events, and enjoy special programs from Speed TV, MRN, and PRN," said Tim Farley, Program Director of NASCAR Radio.
"XM delivers everything a NASCAR fan could want, both on the radio and at the track. XM has a significant presence at the Daytona International Speedway so racing fans can experience NASCAR Radio on XM firsthand," said Steve Cook, Executive Vice President of Sales, Marketing and Customer Operations, XM Satellite Radio.
"NASCAR Radio offers a complete listening experience for fans coast-to- coast," said Jeffrey Pollack, managing director of broadcasting and new media, NASCAR Digital Entertainment. "Whether you tune-in from your car, at work, or even from the track, XM is a great way to capture all of the thrills, speed, and excitement of Daytona," Pollack said.
Chevy Racing will have a major on-site presence at Daytona, and XM Satellite Radio will be a key part of the Chevy exhibition, featuring XM listening stations, demonstrations of XM-equipped Corvette and Tony Stewart Monte Carlo vehicles, and XM giveaways for NASCAR fans. Chevy, XM, Nextel Communications, and NASCAR Members Club will host a concert featuring members of the famed "Muzik Mafia" at the Chevrolet display stage to be broadcast on XM on February 19. XM is available as a feature in 15 Chevrolet vehicle models for 2005.
Nextel, the title sponsor of the NASCAR NEXTEL Cup Series, will spotlight XM Satellite Radio at the "Nextel Experience," a 6,400 square-foot interactive display that will be located outside of Turn 4 at the Daytona International Speedway. NASCAR Radio will broadcast live from the Nextel Experience site during the Daytona 500 weekend, with NASCAR NEXTEL Cup drivers and personalities appearing on XM for interviews and round-table discussions on signature NASCAR Radio shows.
This year, XM will present drivers from NASCAR's three national series--- NASCAR NEXTEL Cup Series, NASCAR Busch Series and NASCAR Craftsman Truck Series -- with an XM radio receiver from Delphi, the manufacturer of award- winning products such as the Delphi XM2go MyFi, the first portable, hand-held satellite radio, and the Delphi XM Roady2, the smallest and lightest satellite radio.
About XM Satellite Radio
XM Satellite Radio (NASDAQ:XMSR) is America's number one satellite radio service with more than 3.2 million subscribers. Broadcasting live daily from studios in Washington, DC, New York City and Nashville at the Country Music Hall of Fame, XM's 2005 lineup includes more than 150 digital channels of choice from coast to coast: 68 one-hundred-percent commercial-free music channels, featuring critically-acclaimed original programming, concerts, and diverse musical genres ranging from hip hop to opera, classical to country, bluegrass to blues; more than 60 channels of premier sports, talk, comedy, children's and entertainment programming; and 21 channels of the most advanced traffic and weather information for major metropolitan areas nationwide. XM was named Best Radio Service at the 2004 Billboard Digital Entertainment Awards. Popular Science recently chose XM products for two prestigious "Best of What's New 2004" Awards. As the Official Satellite Radio Network for Major League Baseball (MLB) and the Exclusive Satellite Radio Service for NASCAR, as well as the Official Satellite Radio Service for ACC, PAC-10 and Big-10 collegiate football and basketball, XM Satellite Radio is the industry leader in sports radio programming, offering thousands of live sporting events each year.
XM, the leader in satellite-delivered entertainment and data services for the automobile market through partnerships with General Motors, Honda, Toyota, Nissan and Volkswagen, is available in more than 120 different vehicle models for 2005. XM also is available in Avis, National, and Alamo rental cars, and will soon be available on JetBlue and AirTran Airways. Consumers can experience XM over the Internet through XM Radio Online at http://listen.xmradio.com/. For more information about XM hardware, programming and partnerships, please visit http://www.xmradio.com/.
Factors that could cause actual results to differ materially from those in the forward-looking statements in this press release include demand for XM Satellite Radio's service, XM's dependence on technology and third party vendors, its potential need for additional financing, as well as other risks described in XM Satellite Radio Holdings Inc.'s Form 10-K filed with the Securities and Exchange Commission on 3-15-04. Copies of the filing are available upon request from XM Radio's Investor Relations Department.
Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20000724/XMSATLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: XM Satellite Radio
CONTACT: David Butler of XM Satellite Radio, +1-202-380-4317,
david.butler@xmradio.com
Web site: http://www.xmradio.com/
http://listen.xmradio.com/
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