Jump Off TV First Hip Hop Channel on Joost

Jump Off TV First Hip Hop Channel on Joost

NEW YORK, May 3 /PRNewswire/ -- Jump Off TV, a leading global Hip Hop Entertainment company, has become the first dedicated Hip Hop channel to join Joost, the world's leading broadcast-quality Internet television service.

Jump Off TV initially will offer a total of 135 shows on Joost from its most popular formats: World Rap Championships - a professional 2on2 rap battle league set across 8 international cities; Stripes - up-close interviews with Hip Hops pioneers, icons and legends; and Street Battles - where London and New York's hardest underground rappers do battle in front of historic landmarks for cash.

"We're very excited about extending our digital presence onto the Joost platform, and see it as a perfect fit for our demographic, providing our audience with a quality interactive experience," said Harold Anthony, Jump Off TVs CEO & Founder.

Currently available in an expanded beta, Joost combines the best of TV and the best of the Internet by offering viewers a unique, TV-like experience enhanced with the choice, control and flexibility of Web 2.0. Joost is the first online, global TV distribution platform, bringing together advertisers, content owners and viewers in an interactive, community-driven environment. Joost can be accessed with a broadband Internet connection and offers broadcast-quality content to viewers for free.

"Adding Jump Off TV helps us increase our audience by bringing another genre to our robust slate of music programming," said Yvette Alberdingk Thijm, executive vice president, content strategy and acquisition, Joost.

About Jump Off TV

Jump Off TV is a leading global Hip Hop Entertainment Content Producer and online destination engaging the 18-34 urban demographic across various platforms. From humble beginnings as a weekly event in London in 2003, Jump Off TV has grown into a recognizable global Hip Hop lifestyle brand. www.jumpoff.tv

About Joost(TM)

Joost(TM) provides a new way of watching TV that combines the best of full-screen television entertainment with online interactive and community benefits to bring an unprecedented selection of video content to viewers anytime, anywhere. Joost is based on a state-of-the-art, secure, peer-to-peer streaming technology.

First Call Analyst:
FCMN Contact:

Source: Jump Off TV

CONTACT: Ara Stevens of Jump Off TV, +44 20 7253 7766, or
+1-212-203-1200, or ara@jumpoff.tv

Web site:

http://jumpoff.tv/

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