Sony Media Software Unveils New 'Rock Royalty' Loop Library at NAMM 2007

Sony Media Software Unveils New 'Rock Royalty' Loop Library at NAMM 2007

Legendary Drummer Joe Vitale and His Son Joe Vitale Jr. Introduce New Premium Collection Loop Library That Boasts Sophisticated, Royalty-Free Loops and Samples

ANAHEIM, Calif., Jan. 19 /PRNewswire/ -- Sony Media Software, a leading provider of professional video and audio editing software applications, announced today the availability of Vital Drums: The Vitale Collection, the newest addition to the Sony Sound Series Premium Collection. A must-have for music producers of every caliber, this loop library features the renowned sound and inimitable style of one of the most influential rock and roll drumming duos Joe Vitale and his son, Joe Vitale Jr.

Joe Vitale Sr. is a respected multi-instrumentalist whose career spans over 30 years of touring, recording, songwriting, and production with legendary Rock and Roll Hall of Fame artists such as The Eagles; Joe Walsh; Crosby, Stills, Nash & Young; John Lennon; and Keith Richards. These are just a few of the many artists who have called upon Joe to anchor their platinum hits with his rock solid drumming. The eldest of Vitale's sons, Joe Vitale Jr. not only engineered the sounds for this loop library, but laid down his own set of unique grooves and one-shots to enhance the collection's variety.

This Premium Collection loop library will appeal to songwriters and producers of rock and pop music who want the best possible performance and recording quality on their tracks. "The Sony Sound Series catalog now boasts the addition of rock drumming legend Joe Vitale at the Premium Collection level," said Dave Chaimson, vice president of marketing for Sony Media Software. "The Vitale father-and-son team deserves nothing less than Premium Collection presentation, with 24-bit sound engineered by Joe Vitale Jr., performances by both artists, extensive liner notes, and bonus video content. Now, music producers working on every platform at every tier of the industry can enjoy the Vitale sound on their tracks, and gain instant access to the kinds of rock music foundations that lead to smash hits."

The Vital Drums collection includes nearly 900 files comprising more than one gigabyte of material, extensive liner notes, and a behind-the-scenes video that explains how the library was produced. Vital Drums is a two-disc, highly specialized collection that includes a sophisticated, royalty-free premium project composed with ACIDized(R) .wav file loops which work inside Sony Media Software's ACID program, or any other program that supports the .wav or ACIDized .wav file format.

Price and Availability

Vital Drums: The Vitale Collection is the first Vitale library to focus exclusively on kit drums and it is now available for US $99.95 (MSRP). For more information on Vital Drums or any other Sony Media Software loop library collections and leading audio or video editing solutions, please visit http://www.sony.com/mediasoftware.

About Sony Media Software

Sony Media Software inspires creative expression with its award-winning line of products for digital video, music, DVD, and audio production. Sound Forge(R), ACID(R), and Vegas(R) software have defined digital content creation for a generation of creative professionals, amateurs, and enthusiasts. These signature product lines continue to advance the art of providing powerful, accessible tools to unleash the imagination. Today, there is a Sony Media Software application for every level of expertise, including a full line of consumer software based on the company's professional applications. In addition, Sony Media Software produces the extensive Sony(R) Sound Series collection of royalty-free loops and production music, Sony Pictures Sound Effects Series exclusive sound effects, Vision Series video creation assets, as well as ACIDplanet.com(R), the internet's premier site for independent music and video artists. As a subsidiary of Sony Corporation of America, the company also develops applications that enhance the experience for users of Sony hardware devices including the PSP(R) (PlayStation(R) Portable) and Sony Ericsson mobile phones. Sony Media Software customers span the globe and include seasoned professionals in the film, television, video game, and recording industries, students and educators, hobbyists and enthusiasts, and young children exploring music creation.

Source: Sony Media Software

CONTACT: Steph Jorgl, steph_jorgl@bhimpact.com, or Marlene Esqueda,
marlene_esqueda@bhimpact.com, both of Bender/Helper Impact, +1-310-473-4147,
for Sony Media Software

Web site: http://www.sony.com/mediasoftware

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