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Wednesday, May 17, 2006

Ultimate Shopping Network and ChocolateBox Cafe Sweeten Home Television Shopping With New Rewards Program

Ultimate Shopping Network and ChocolateBox Cafe Sweeten Home Television Shopping With New Rewards Program

Shoppers to Receive Free Chocolates From Exclusive Chocolatier With Purchases on Television's Only Luxury Shopping Network

LOS ANGELES, May 17 /PRNewswire-FirstCall/ -- USN Corporation (BULLETIN BOARD: USNR) ("USN"), owner of television's only luxury home shopping network, the "Ultimate Shopping Network," announced today a customer rewards partnership with premier chocolate retailer, ChocolateBox Cafe. Beginning June 1, for each purchase over $300, USN's customers will receive a free gift of ChocolateBox Cafe fine chocolates and truffles specially branded with USN's logo. In return, ChocolateBox Cafe receives valuable exposure to USN's affluent customer base, which has television shopping's highest average household income.

The USN/ChocolateBox Cafe partnership continues USN's tradition of creating intimate and lasting relationships with its customers through high-end service and personalized attention similar to what they would receive at a premium boutique or high-end department store. Customers who choose overnight shipping will receive a box of four high-grade, handmade, USN signature chocolates and truffles. Non-overnight customers will receive a box of eight ChocolateBox Cafe Mini Square Neapolitans. A thank you note from USN and ChocolateBox Cafe literature, introducing the customer to the chocolatier, will accompany each gift.

"USN and ChocolateBox Cafe go hand in hand," said Mark Miller, CEO of USN Corporation. "We're happy to be a leader in customer appreciation, from personal thank you calls from show hosts, to bouquets of flowers, and now boxes of premium chocolate. We want our customers to truly understand how much we appreciate their business and to keep them coming back."

The USN and ChocolateBox Cafe partnership is part of USN's continuing growth strategy -- from Q4 2004 to Q4 to 2005 the company achieved a 121% increase in sales. Under the terms of the agreement, ChocolateBox Cafe will provide product to USN and in return receive direct access to the USN customer base through the USN call center and Web site. USN will also receive a percentage of ChocolateBox Cafe sales generated through USN promotions.

"Our partnership with USN is a great opportunity for ChocolateBox Cafe," said ChocolateBox Cafe CEO Zareh Baghdasarian. "Not only do we receive direct access to the exact consumer we wish to target, but we're also working with USN and being recognized as a retailer that meets their high standard of quality. This is definitely one of the best endorsements we could ever receive."

ABOUT CHOCOLATE BOX CAFE

ChocolateBox Cafe delivers the finest gourmet chocolate and confections hand-made from only the most fresh premium ingredients, with an emphasis on artisan quality and sensory satisfaction. Handmade by artisans applying time-honored techniques, ChocolateBox Cafe is the ultimate keeper of earthly delights created to satisfy one's cravings.

Conceived as a warm and inviting place to enjoy simple pleasures inspired by the European cafe tradition, ChocolateBox Cafe's primary focus is to serve premium chocolate with flavored pairings -- coffee, tea, wine, and classic and exotic chocolate beverages. Currently offering luxurious and tempting boxed chocolate confections, ChocolateBox Cafe anticipates the launch of its first cafe in La Canada, California, set to open soon.

ABOUT USN CORP.

USN's wholly owned Ultimate Shopping Network is quickly becoming the luxury brand in television shopping. USN has positioned itself as television shopping's version of high-end retailing with a dedication to service, quality, integrity and luxury. Today, the Ultimate Shopping Network is broadcast to more than 30 million aggregated U.S. households on DIRECTV Channel 345, Dish Network 223, and various cable and broadcast outlets. The company also has an Internet shopping site, http://www.shopusn.com/, which offers customers many of the same upscale products seen by viewers on the network at very competitive price points.

Statements in this news release about anticipated or expected future revenue or growth or expressions of future goals or objectives, including statements regarding whether current plans to grow and strengthen the company's existing network will be implemented or accomplished, are forward-looking statements within the meaning of Section 21E of the Securities Exchange Act of 1934, as amended. All forward-looking statements in this release are based upon information available to the Company on the date of this release. Any forward-looking statements involve risks and uncertainties, or the benefits anticipated from the acquisition will not be realized. Additionally, forward-looking statements are based on current market conditions and risks, which may change as the result of certain regulatory, political or economic events, a shift in consumer preferences, as well as those risks and uncertainties described in the Company's filings with the Securities and Exchange Commission, which could cause actual events or results to differ materially from the events or results described in the forward-looking statements, whether as a result of new information, future events or otherwise. Readers are cautioned not to place undue reliance on these forward-looking statements.

Source: USN Corporation

CONTACT: Pilaar Terry, pterry@5wpr.com, or Peter Epstein,
pepstein@5wpr.com, both of 5W Public Relations, +1-310-566-7940, for Ultimate
Shopping Network; or Chris Rosgen of Capital Market Relations,
+1-949-481-9739, chrisrosgen@capitalmarketrelations.com, for USN Corporation

Web site: http://www.usncorp.com/
http://www.shopusn.com/

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