Ensequence and Cameron Thomson Group to Expand Penetration of Interactive TV in Europe and Canada

Ensequence and Cameron Thomson Group to Expand Penetration of Interactive TV in Europe and Canada

PORTLAND, Oregon, March 6/PRNewswire/ --

Ensequence(R), the leading provider of interactive TV authoring software
and services, and the Cameron Thomson Group (CTG), the pre-eminent business
development corporation focused on media, entertainment and related
technologies, today announced their partnership to extend the Ensequence
presence in the European and Canadian television marketplaces.

"Cameron Thomson will provide Ensequence with the relationships and
industry insight necessary to increase Ensequence sales in the European and
Canadian interactive media and entertainment markets," said Dalen Harrison,
Ensequence president and CEO. "CTG has a wealth of experience in Europe, the
United States and Canada. Given their track record and expertise, they are
well positioned to extend our reach into global markets."

As it reaches out into new territories, Ensequence is building on its
success in the United Kingdom and United States. Today, Ensequence
cross-platform interactive TV technology powers interactive TV services in
more than 20 million homes worldwide. The company's growing client list
includes industry leaders in interactive TV such as the BBC, the Disney
Channel, EchoStar's DISH Network, Goodby, Silverstein & Partners, MTV
Networks UK & Ireland and Sky Sports.

Interactive TV is growing in Europe and Canada through the deployment of
industry standards such as MHP and de-facto standards such as OpenTV.
Ensequence will leverage its cross-platform, standards-based interactive TV
software to help TV producers and advertisers expand their interactive TV
programming to new markets worldwide.

"As consumers opt for more compelling interactive viewing experiences,
the demand for interactive TV programming and interactive advertising
increases, which makes Ensequence an excellent strategic partner," said Ron
Thomson, CEO of CTG. "Ensequence has the broadest range of technology and
experience in the interactive TV industry, which allows advertising agencies,
networks and operators to optimize their interactive shows and commercials
and target them for multiple geographies. The Ensequence on-Q software suites
empower customers to build and deploy interactive TV shows and commercials
today and take them to the platforms of the future."

About Ensequence

Established in 2000, Ensequence is the leading provider of interactive TV
software used to create, manage and broadcast interactive shows and
commercials. Ensequence on-Q(R) software suites and professional services
deliver cross-platform interactive TV capabilities to broadcasters,
advertising agencies and operators worldwide. Leaders in interactive TV rely
on Ensequence software and services to create and broadcast their interactive
TV shows and commercials, including the BBC, MTV Networks UK & Ireland, the
Disney Channel, BSkyB, Sky Sports and DISH Network. For more information
about Ensequence, visit www.ensequence.com.

About Cameron Thomson

Cameron Thomson Group Ltd. offers a unique and powerful suite of
outsourced business development solutions. By outsourcing business
development activities to CTG, companies can gain immediate international
exposure and access to CTG's international management team and vast network
of partners. With offices in the UK, North America and Continental Europe,
CTG bridges the gap between North America and European media, entertainment,
telecom and IT sectors.

Drawing from its broad base of hugely experienced staff and veterans from
the media, gaming and technology industries, CTG provides critical insight
into direction and tactics to assist companies in transforming business ideas
into prosperous commercial opportunities. CTG has proven expertise in
converting relationships into revenues and partnerships into opportunities.
CTG has a long track record as a sales agency for many leading media and
entertainment companies both in Europe and North America. Over the years, CTG
has built strong relationships with major studios, prominent media groups,
investors, lenders, banks, technology companies and the entertainment
community at large.

Website: http://www.cameronthomson.com

Web site: http://www.ensequence.com
http://www.cameronthomson.com

Source: Ensequence

Aslam Khader, Vice President, Marketing and Strategy of Ensequence, +1-503-416-3807, aslam.khader@ensequence.com; or Bruce Jacobs, Senior Account Executive of Weber Shandwick, +1-425-452-5421, bjacobs@webershandwick.com, for Ensequence; or David Plant, Associate of Cameron Thomson, +1-416-350-5009, ext. 5598, dplant@cameronthomson.com

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