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Monday, November 29, 2004

Palo Alto Software Launches New Web Site

Palo Alto Software Launches New Web Site

BusinessPlanning.com created to augment Palo Alto Software's Award Winning Business Planning Software

EUGENE, Ore., Nov. 29 /PRNewswire/ -- Palo Alto Software, today announced it has launched a new Web site, BusinessPlanning.com. This new site features a selection of articles written by Palo Alto Software founder and CEO Tim Berry, which are designed to quickly and easily explain the business planning process and get users started in developing their own business plans.

BusinessPlanning.com includes a home page with a list of helpful articles outlining the most important features of a healthy business plan. In addition, there are sections that display sample business plans for specific industries and additional resources addressing issues such as legal advice, marketing and advertising and securing funding.

"Some people approach business plans like their first term paper in high school -- as a daunting task that they want to avoid," said Tim Berry, founder and CEO of Palo Alto Software. "You've got to have a business plan- pure and simple -- that's what we know and what we're about. With BusinessPlanning.com we are taking the first step in demystifying and simplifying the business plan for entrepreneurs. We are happy to share our knowledge with anyone searching for a way to get started on the road to a successful business."

BusinessPlanning.com and its sister web site Bplans.com are owned and operated by Palo Alto Software, Inc. as free resources to help entrepreneurs plan better businesses. Palo Alto Software develops, publishes, and markets software products for use with personal computers. Its products offer task- oriented solutions for small-business and home-office entrepreneurs, professionals, and middle managers.

About Palo Alto Software, Inc.

Palo Alto Software, Inc., founded in 1988, develops, publishes and markets software products for use with personal computers. BUSINESS PLAN PRO is the best-selling business planning software in the U.S. retail market, according to NPD Intelect (formerly PC Data). Palo Alto Software's other products include WEB STRATEGY PRO(R), MARKETING PLAN PRO(R), CASH COMPASS(R). Palo Alto Software's product line offers "know how" solutions that have made it the market leader in its category. Palo Alto Software's award-winning site, www.bplans.com, continues to be one of the highest trafficked sites in the small business arena, offering numerous business planning resources. Palo Alto Software is a privately owned corporation based in Eugene, Oregon. More information about Palo Alto Software products is available on the company website, www.paloalto.com.

To access high resolution images of Business Plan Pro, go to www.paloalto.com/pr and select images from the navigation bar.

Contact: Sabrina Parsons Joanne Hogue
Phone: 1-800-229-7526, ext. 120 (410) 642-3344
Email: sabrina@paloalto.comjoanne@lva.com


Source: Palo Alto Software, Inc.

CONTACT: Sabrina Parsons of Palo Alto Software, Inc., +1-800-229-7526,
ext. 120, or sabrina@paloalto.com; or Joanne Hogue, +1-410-642-3344 or
joanne@lva.com, for Palo Alto Software, Inc.

Web site: http://www.paloalto.com/
http://www.businessplanning.com/
http://www.bplans.com/


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