Aprio Announces Japan and Asian Distribution Channels

Aprio Announces Japan and Asian Distribution Channels

Leading Second-Generation DFM Company Inks World-Class Distributors

SANTA CLARA, Calif., Nov. 29 /PRNewswire/ -- On the heels of officially launching the company, Aprio Technologies Inc. today extended its global reach in the design-for-manufacturing arena with the addition of distributors in Japan and Asia. Preparing for what the company hopes will be a successful product rollout, Aprio has chosen the SC Hightech division of Sumisho Electronics to distribute its products in Japan, while the Magellan Discovery Corporation of Taiwan will be responsible for distributing Aprio products to the rest of Asia, either directly or through affiliates. The clamor for new DFM solutions worldwide is escalating as IC manufacturers move to smaller geometries without a corresponding improvement in design and manufacturing tools.

"Our products will soon be in the hands of the most advanced IC manufacturers in the world," said Randy Smith, vice president of marketing and sales at Aprio. "Consequently, only the most experienced and knowledgeable team would do -- and we have that with SC Hightech and Magellan Discovery Corporation."

Yasuyuki Abe, president of Sumisho Electronics Co., Ltd., noted, "By adding Aprio's solution to our portfolio, SC Hightech can offer new technology in an area that is fast becoming the most critical to our customers' success."

Stone Peng, president of Magellan Discovery Corporation, asserts, "Aprio's technology is just what is needed in Taiwan and in the rest of the Asia market. We know what the Asian manufacturing companies are looking for in a new DFM solution, and Aprio is the clear choice to solve their most pressing issues." Aprio also announced it will maintain local applications engineering support teams in Asia. Smith remarked, "Our commitment to providing the best DFM solutions worldwide dictates that we staff locally, around the world, with expert technical customer support."

About Aprio

Founded in 2003 and headquartered in Santa Clara, Calif., Aprio Technologies Inc. is the technology leader in design-for-manufacturing (DFM) solutions that enable a fast path from design to successful manufacturing. Aprio's technology provides the foundation for a DFM platform that eliminates current tools' bottlenecks caused by run-time and data volume explosion. For more information, visit the Aprio Web site at www.aprio.com or call +1-408-855-8088.

Distributor information:

SC Hightech Division
Sumisho Electronics Co., Ltd.
Sumitomo Corporation Nishiki-cho Bldg.
3-11 Kandanishiki-Cho,
Chiyoda-ku, Tokyo 101-8453, Japan
Telephone: +81-3-5271-5900
www.sse.co.jp



Magellan Discovery Corporation
8F, No. 413 Rueiguang Rd., Neihu District,
Taipei 114, Taiwan R.O.C.
Telephone: +886-2-8751-0388
www.magellandiscovery.com

Sales Contact:
Max Chen
maxc@magellandiscovery.com

Media Contact:
Elsa Chang
elsac@magellandiscovery.com


Source: Aprio Technologies Inc.

CONTACT: Eva Kam of Aprio Technologies Inc., +1-408-855-8088, or
eva@aprio.com; or Patrick Corcoran of McClenahan Bruer Communications,
+1-503-546-1005, or jpatrick@mcbru.com, for Aprio

Web site: http://www.aprio.com/


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