Luster's(R) Smooth Touch(R) and BET.com Send 'Get Ya Shine On' Contest Winner to the BET Hip Hop Awards

Luster's(R) Smooth Touch(R) and BET.com Send 'Get Ya Shine On' Contest Winner to the BET Hip Hop Awards

CHICAGO, Nov. 13 /PRNewswire/ -- Luster's(R) Pink(R) Brand Smooth Touch(R) partnered with BET.com to give one lucky winner of the "Get Ya Shine On" contest an all expenses paid trip for two to Atlanta for the 2008 BET Hip Hop Awards show in late October.

(Photo: http://www.newscom.com/cgi-bin/prnh/20081113/AQTH113)

Of the dozens of entries received, Jasmine Thurmond, of Orange, NJ, won for performing an original rap. The contest, which ran from September 4, 2008 to October 10, 2008, gave entrants the opportunity to create a 90-second video that showcased their talents, and upload it to the BET.com site for judging. Registered BET.com users were able to vote for their favorite video from a total of four finalists.

About Smooth Touch(R)

Luster's(R) Pink(R) Brand Smooth Touch(R) products are for younger, style conscious women with an urban, hip-hop flair who want hair-care products that allow them to have beautiful, healthy, unique, head-turning styles whether they're walking the red carpet, shopping at the mall or hanging out with their friends.

The face of Smooth Touch(R) is reality TV and platinum-selling R&B diva chanteuse Keyshia Cole, whose trendsetting hair styles are admired and emulated by women across the country. As the celebrity endorser for Smooth Touch(R), Cole's picture and autograph appear on the Limited Edition Pink(R) Brand Smooth Touch(R) Relaxer Kits No-Lye Regular or Super. Other products from the Smooth Touch(R) line include New! Smooth Touch(R) Hydration Vibe(TM) Olive Oil Lotion, New! Smooth Touch(R) Go Glitz(TM) Olive Oil Sheen Spray, New! Smooth Touch(R) A Reason To Gloss(TM) Shine Polish, Smooth Touch(R) Conditioning Shampoo Packet, Smooth Touch(R) Triple Strength Olive Oil Conditioner Packet and Smooth Touch(R) Grohairdress(TM).

About Luster Products

Luster Products, Inc. has served the needs of African American families through its premium personal care products as well as its contributions to the community for more than 50 years. Today, Luster Products employs more than 400 people worldwide. The company's products are sold nationally and internationally through a dynamic sales force and numerous retail outlets.

Luster Products' main facility -- corporate offices, plant and warehouse -- is situated on 17 acres in Chicago's Stockyard Industrial Park. An aerosol production plant is located in suburban Blue Island, Illinois. Luster also has branch offices in London and South Africa.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20081113/AQTH113
PRN Photo Desk, photodesk@prnewswire.com
Source: Luster Products, Inc.

CONTACT: Christopher Brown IV, +1-312-543-394,
Christopher@owensmorris.com, for Luster Products, Inc.

Web site: http://www.owensmorris.com/

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