PR Newswire Broadcast Minute for Friday, February 01, 2008

PR Newswire Broadcast Minute for Friday, February 01, 2008

74% of Consumers Who Know About Digital TV Transition Have Major Misconceptions, Consumer Reports Survey Finds

There is major confusion among consumers about the looming transition to digital television, according to a new survey from Consumer Reports National Research Center. Seventy four percent of respondents who said they were aware of the upcoming transition had serious misconceptions of its impact. The survey also found over one-third of Americans living in households with T-Vs are entirely unaware of the government-mandated transition to digital broadcasting slated for February 2009.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3654997

Despite Slowing Economy 'Super Rich' Continue to Spend

Despite continued news of a looming recession, 80 percent of the "Super Rich," or consumers with net worth of 30-million-dollars plus, will increase their spending on luxury goods and services. This is according to the Elite Traveler/Prince & Associates 2008 Affluent Consumer Spending Survey. The survey polled a panel of more than 600 affluent consumers who had a net worth of at least one-million-dollars. Overall the wealthy expect the economy to worsen in 2008. However, 84 percent of the Super Rich said the current economic environment represents an investment opportunity, and they will continue to spend more on luxury products and services and increase donations to charitable organizations more than ever before. The survey also reports that affluent consumers have little faith in the government's ability to "fix" the present economic situation.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3656061

Multiplatinum Rock Acts SLIPKNOT and DISTURBED to Top the Bill on the First Annual ROCKSTAR ENERGY MAYHEM FESTIVAL

In what's sure to be the hottest concert ticket of the summer multi-platinum rock acts SLIPKNOT and DISTURBED will lead the first-ever ROCKSTAR ENERGY MAYHEM FESTIVAL. This is a riotous road show packed with some of hard music's most influential artists and a plethora of the genre's most exciting young voices. The tour is set to kick off July ninth at the White River Amphitheatre in Seattle and will hit 30 cities in the U-S and Canada between early July and late August.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3656018

MTV's 'Choose or Lose' Citizen Journalists Cover Every Super Tuesday State With First-Ever Live Mobile-to-Web Broadcasts

M-T-V's army of Street Team '08 citizen journalists will cover the youth vote like no one else on Super Tuesday. They will be delivering the first-ever live mobile-to-web broadcasts, from polling stations, caucuses, candidate rallies and everywhere young voters congregate February fifth. The real-time, on-the-spot reports will be streamed live all day from correspondents' video-equipped mobile phones to M-T-V-News-dot-com and Choose-or-Lose-dot-com. Throughout the day, M-T-V will regularly break into programming and showcase news featurettes excerpted from the live reports. The effort is part of M-T-V's constantly evolving, Emmy-winning "Choose or Lose" campaign and will offer the network's citizen journalists an unprecedented stage -- with the potential to reach as many as 100 million viewers -- as they bring all the Super Tuesday action to America's youth as it happens. Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3656042

The PR Newswire Broadcast Minute is available by email at no charge to members of the media who sign up for PR Newswire for Journalists, http://www.prnewswire.com/media . For more information, contact Rob Fisher at 408-365-8793 or email rob.fisher@prnewswire.com

PRNewswire -- Feb. 1
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Source: PR Newswire

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