Organetix Signs Letter of Intent to Acquire New York Based Media Firm Kid Fitness, Inc.

Organetix Signs Letter of Intent to Acquire New York Based Media Firm Kid Fitness, Inc.

NEW YORK, July 5 /PRNewswire-FirstCall/ -- Organetix Inc. (BULLETIN BOARD: OGTX) has today announced the execution of a Letter of Intent ("LOI") to acquire New York based media firm Kid Fitness, Inc. ("Kid Fitness"). Under terms of the Letter of Intent (valid for 180 days), shareholders of Organetix would end up with 36% of the combined company, subsequent to the proposed merger. All future financing activities will be mutually dilutive. Both management teams are committed to working towards a definitive merger agreement ("definitive") as quickly as possible.

Kid Fitness has developed interactive media based programs to effectively combat the growing national health concern known as Child Obesity. The Company has a multi year contract with American Public television, a national program distributor for PBS (Public Broadcast System). Kid Fitness has just completed series 200 which consists of 13 episodes produced in high definition, and is now available in more than 82 million American households. Each episode consists of fictional animal characters (i.e. Brenda the Butterfly, Markey the Monkey) that simulate various exercises with animal movements and provide children with a fun and informative interactive experience.

The Kid Fitness (PBS) series was directed by Emmy-award winning director Steve Feldman, who was honored for "Outstanding Director in a Children's Series" in 2002. Mr. Feldman previously directed episodes of Barney, Sesame Street, and Lazytown. The Kid Fitness writing team consists of Emmy-award winner, Mallory Louis, award winning writer Lynn Kestin-Sessler, and the highly experienced Mark Valenti. To learn more about the Kid Fitness television series and fictional characters, please visit the Company's interactive website at www.kidfitnesstv.com.

In addition Kid Fitness has to date partnered with the National Association of Sports & Physical Education ("NASPE"). NASPE is the country's preeminent authority for physical education and a recognized leader in sports and physical activity. With the help of NASPE, Kid Fitness has developed a 7 minute activity break to be used in public school classrooms across the United States. This exercise program satisfies the Federally mandated 7 minute daily fitness break, throughout U.S. public schools. In early 2007 Kid Fitness rolled out its 7 minute fitness program into all New York City public school classrooms (Kindergarten through 2nd Grade).

In 2004, the federal government mandated "wellness policies" to increase physical activity for children throughout the school day. During 2007, school districts are required to have wellness policies in place. By the end of 2008, Kid Fitness, Inc. anticipates that its 7 minute fitness break could be used by as many as 500,000 classrooms nationwide. This provides the company with potentially significant branding and revenue opportunities.

Earlier this year, Kid Fitness and the New York Mets launched a multi- faceted partnership including the first Kid Fitness day at Shea stadium prior to a Sunday afternoon baseball game. More than 12,000 children participated in Kid Fitness day and it was a resounding success. This partnership provides Kid Fitness with an excellent opportunity to showcase and build its brand recognition within the world of professional sports.

Kid Fitness expects to consummate additional partnerships over the course of the next few months. In addition the Company is in negotiations with sponsors for both its PBS television series as well as the classroom fitness kits. The long term goal of the Company is to create a strong and trusted brand, synonymous with the health and well being of children. Once fully funded, the Company plans to introduce new product lines leveraging the strength and value of the Kid Fitness brand.

Organetix CEO Seth M. Shaw stated, "We are very pleased to have signed this LOI with a truly exciting and well positioned business as Kid Fitness. The Company has established key alliances with exceptionally credible and important partners. The greatest potential long term value is the ability of the Company to further build the strength of the Kid Fitness brand through additional alliances and securing the right corporate sponsors. Management will work hard towards completing the definitive merger agreement later this month, although there can be no guarantees a final agreement will be reached."

ABOUT Kid Fitness, Inc. Founder -- Mr. Paul Neville

Paul Neville is one of the nation's top fitness trainers with a tremendous passion for children and health. Mr. Neville holds personal training certifications from FIT, ISSA and ACE. In 1998, he became the founder and owner of his own personal training certification (SMART) through Dowling College. He founded and operated Long Island's largest personal training Company, Ironworks, from 1995-2000. In 1999, Mr. Neville received the METRX World's Best Personal Trainer award. Since the founding of Kid Fitness, Inc. in 2003, Mr. Neville has personally invested $3.5 million into the project and through his leadership the Company has reached its current status.

About Organetix Inc.

Organetix Inc. (OTCBB: OGTX) has defined its short term strategy as evaluating potential acquisition candidates to both restore and create shareholder value. The Company entered into a Letter of Intent on July 03, 2007 with New York based privately held Kid Fitness, Inc. The Company is currently working towards the execution of a definitive merger agreement with Kid Fitness, although there are no guarantees a deal will be consummated.

About Kid Fitness, Inc.

Founded in 2003, Kid Fitness, Inc. has developed comprehensive media based programs to assist young children in improving fitness and health. Specifically the Company's exercise programs target a growing national health concern known as Child Obesity. The Company has a multi year contract with American Public television, a national program distributor of PBS. Kid Fitness has just completed series 200 which consists of 13 episodes produced in high definition, and is now available in more than 82 million American households. Please visit the website at www.kidfitnesstv.com

Disclaimer

This press release may include certain statements that are not descriptions of historical facts, but are forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These forward-looking statements may include the description of our plans and objectives for future operations, assumptions underlying such plans and objectives, statements regarding benefits of the proposed acquisition and other forward-looking terminology such as "may," "expects," "believes," "anticipates," "intends," "projects" or similar terms, variations of such terms or the negative of such terms. There are a number of risks and uncertainties that could cause actual results to differ materially from the forward-looking statements made herein. Such information is based upon various assumptions made by, and expectations of, our management that were reasonable when made but may prove to be incorrect. All of such assumptions are inherently subject to significant economic and competitive uncertainties and contingencies beyond our control and upon assumptions with respect to the future business decisions which are subject to change. Accordingly, there can be no assurance that actual results will meet expectations and actual results may vary (perhaps materially) from certain of the results anticipated herein.

First Call Analyst:
FCMN Contact:

Source: Organetix Inc.

CONTACT: Mr. Seth M. Shaw, Interim CEO, Organetix, cell,
+1-917-796-9926, sethsms47@aol.com

Web site: http://www.kidfitnesstv.com/

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