Cablevision Brings Original Videos and Tech Content From CNET Direct to iO(R) Digital Cable Customers Through Innovative Interactive Channel
Cablevision Brings Original Videos and Tech Content From CNET Direct to iO(R) Digital Cable Customers Through Innovative Interactive Channel
'CNET TV - Powered By Optimum,' Features Hours of Product Reviews, Tech News, Help And How-To Advice From CNET, All Available On Demand to iO Digital Cable Customers on Channel 607
BETHPAGE, N.Y., July 31 /PRNewswire-FirstCall/ -- Cablevision Systems Corp. (NYSE:CVC) today announced the launch of an innovative technology- focused interactive channel in partnership with CNET (www.cnet.com), the place where people go to discover the latest in tech and consumer electronics, and a property of CNET Networks, Inc. (NASDAQ:CNET). "CNET TV - Powered By Optimum" is now available to iO digital cable customers on channel 607. The free channel features hours of product reviews, commentary on breaking tech news, help and how-to advice, and CNET's popular tech shows like the Top 5, Insider Secrets, and Prize Fight, available at all times through the convenience of on demand.
"Our Optimum customers enjoy the best voice, video and high-speed Internet services in our market, over the nation's most advanced fiber optic network, which makes them a perfect audience for the kind of technology-focused news and information for which CNET is so highly regarded," said Dermot McCormack, Cablevision's senior vice president of interactive product management. "We are pleased to deliver this valuable content to our digital cable customers through the power and convenience of interactive television, particularly since CNET is focused on covering the kinds of devices our customers use to get the most out of their Optimum services, including computers, high- definition televisions, digital cameras and music players."
"We are pleased to use the power of interactive television to deliver CNET's award-winning original programming to an audience that clearly appreciates life has gone digital," said Joe Gillespie, executive vice president at CNET. "This is a terrific extension of our existing distribution, both on the Web and on TV, and will make it even easier for Optimum customers to make smart and educated decisions when it comes to buying and consuming technology."
"CNET TV - Powered By Optimum," initially features several hours of programming, broken into more than 100 distinct titles or choices for iO customers. Selections available today include the latest videos on favorite tech products and topics, from reviews of Apple's iPhone and the new MacBook Pro notebook computer, popular gaming systems, the latest HDTV's, to MP3 Players. Viewers are also able to view CNET's popular tech shows like Top 5 and Prize Fight, which help consumers figure out which gadgets to buy and how to get the most out of them. The content will be refreshed and updated each month and the service will be advertiser-supported and available to Cablevision's iO customers without any additional charge.
With more than 2.5 million iO digital cable customers, 80 percent of Cablevision's cable television customers are digital customers, with access to video on demand and interactive television services like News 12 Interactive and CNET TV - Powered By Optimum.
About Cablevision
Cablevision Systems Corporation (NYSE:CVC) is one of the nation's leading entertainment and telecommunications companies. Its cable television operations serve more than 3 million households in the New York metropolitan area. The company's advanced telecommunications offerings include its iO: Interactive Optimum(R) digital television, Optimum Online(R) high-speed Internet, Optimum Voice(R) digital voice-over-cable, and its Optimum Lightpath integrated business communications services. Cablevision's Rainbow Media Holdings LLC operates several successful programming businesses, including AMC, IFC, WE tv and other national and regional networks. In addition to its telecommunications and programming businesses, Cablevision owns Madison Square Garden and its sports teams, the New York Knicks, Rangers and Liberty. The company also operates New York's famed Radio City Music Hall, and owns and operates Clearview Cinemas.
About CNET
CNET (www.cnet.com), a CNET Networks property, is where people go to discover the latest in tech and consumer electronics. Driven by a trusted voice and a passionate community, CNET creates an open environment for people to find and use the best products to fit their lifestyle. The powerful combination of CNET's award-winning news, lab-tested product reviews, safe and spyware-free downloads, and user-generated content give people information and inspiration to live and thrive in today's digital world.
First Call Analyst:
FCMN Contact:
Source: Cablevision Systems Corp.; CNET
CONTACT: Jim Maiella, +1-516-803-3947, or Sarah Chaikin,
+1-516-803-2352, both of Cablevision Systems Corp.; or Jenifer Concepcion of
CNET, +1-415-344-2441, Jenifer.concepcion@cnet.com
Web site:
http://www.cablevision.com/
http://www.cnet.com/
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