TV2GO Released by PGK Media

TV2GO Released by PGK Media

SINGAPORE, June 20 /PRNewswire/ -- BroadcastAsia 2007 is marking the launch of TV2GO, a Digital Mobile TV Broadcasting trial operated by PGK Media Pte Ltd in Singapore in alliance with Zentek Technology (S) Pte Ltd, NCS Communications Engineering Pte Ltd, CNBC Asia Pacific, ESPN STAR Sports, Kamera (S) Pte Ltd, and supported by the latest commercial mobile TV phones as the Nokia N92, the new Nokia N77 and the Samsung SGH-P930.

Under the alliance, PGK Media is holding and operating the trial license, Zentek Technology Singapore has been appointed as main system integrator and technology enabler introducing new converged last mile solutions and NCS has been appointed as technology partner to provide the infrastructure planning and deployment. PGK Media's trial service is adopting the DVB-H (Digital Video Broadcasting-Handheld) broadcasting standard supported by mobile phone manufacturers and broadcasters around the world.

TV2GO live channels range from News to Sport to Entertainment with premium programmes from leading broadcasters as CNBC Asia Pacific, ESPN STAR Sports, WOW!TV by Kamera with more to come. The trial channels will be available everywhere, on-the-go, in the park, on the bus, at the cafe or at home with the introduction in Singapore of the latest TV mobile phones and newest digital receivers for Laptop and home PC.

PGK Media's trial also supports an exciting range of engaging real-time interactive services and new TV platforms for the audience. The user will be free to define the level of interaction while on the move, at home, in the office or waiting at the bus stop. Whether we just want to relax and enjoy live TV or opting for more interactive functions as real time voting, content purchase and access to dedicated micro-sites, will all be part of the TV2GO experience.

The Media Development Authority of Singapore has been pivotal to PGK Media and TV2GO trial in issuing a well catered trial license and in exchanging extensive studies, analysis and insights on the technology aspects, service models, content positioning and public expectations with an extremely committed project team and creative approach.

"Mobile content is already part of our daily life and having programmes with us on the move is now very common with the availability of more converged multimedia technologies. Mobile TV is the natural evolution of such trend enabling the transmission of Live and Interactive TV to portable receivers such as hand phones and Laptops," says Mr. Giulio Dorrucci, Chairman and CEO of PGK Media. "TV is a very personal matter and we must introduce new services with an open mind and a refreshing look if we want to be in the heart of our audience. People are constantly on the move and we will be there live, to entertain and keep them informed anytime, anywhere. This is TV2GO experience."

"In this era of digital convergence, a high percentage of mobile subscribers will access video or mobile TV content on their handsets," says Mr. Kazuo Yoshimura, Managing Director of Zentek Technology Singapore. "With the influx of creative business models including advertisement-subsidized viewing, interactive videos and TV on-the-move will provide unique value propositions. In addition, contents such as those outside the traditional TV, targeting at new mobile TV viewers will be key to the all willingness in consumers, businesses, advertisers, agencies and media companies accepting advertisement on the new medium; All of which will contribute to higher adoption and greater penetration of Mobile TV services."

TV2GO is supported by NCS Communications Engineering, Nokia, Samsung, CNBC, ESPN Star Sports, Kamera WOW TV, MDA-Singapore, and Zentek.

Founded in 2001, PGK Media is a firm that specializes in R&D and development of innovative technologies for the broadcasting, advertising and media industries. To highlight some of PGK Media projects we can mention Mr. Taxi Smart and PGK Digital Video Billboard as the first broadcasting solutions for public transportation and Out-Of-Home advertising. PGK Media has currently obtained Digital Video Broadcasting Handheld (DVB-H) trial license for TV2GO Mobile TV trial services in Singapore. PGK Media is also developing cross platform Broadcast Advertising solutions such as ADMove and ADCard bringing live TV and dedicated channels in taxis, buses and billboards.

Copyright PGK Media Pte Ltd 2007. All rights reserved. Email: Info@pgkmedia.com

All pictures, logos and trademarks are copyrights of the respective companies.

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Source: PGK Media Pte Ltd

CONTACT: Giulio Dorrucci, Chairman & CEO of PGK Media Pte Ltd,
+65 6866 3280, fax +65 6866 3281, info@pgkmedia.com

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