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International Entertainment News

Monday, May 21, 2007

Atari Announces the Ultimate Chapter in the Dragon Ball Z(R): Budokai Tenkaichi Series

Atari Announces the Ultimate Chapter in the Dragon Ball Z(R): Budokai Tenkaichi Series

- Budokai Tenkaichi 3 Game Set for Wii(TM) and PlayStation(R)2 computer entertainment system -

NEW YORK, May 21 /PRNewswire-FirstCall/ -- Atari, Inc. (NASDAQ:ATAR) one of the world's most recognized brands and a third-party video game publisher, today announced that Dragon Ball Z(R): Budokai Tenkaichi(TM) 3 is in development for Wii(TM) and PlayStation(R)2 computer entertainment system. Dragon Ball Z: Budokai Tenkaichi 3 combines the lightning fast fighting and action that have made Budokai Tenkaichi 1 and Budokai Tenkaichi 2 the #1 fighting games of 2005 and 2006. Developed by NAMCO BANDAI Games Inc. / Spike, Dragon Ball Z: Budokai Tenkaichi 3 is slated to release during the 2007 holiday season.

Dragon Ball Z: Budokai Tenkaichi 3 delivers an extreme 3D fighting experience, improving upon last year's game with over 150 playable characters, enhanced fighting techniques, beautifully refined effects and shading techniques, making each character's effects more realistic, and over 20 battle stages. In addition, an improved control system for the Wii will allow players to easily mimic signature moves and execute devastating energy attacks as they are performed in the Dragon Ball Z animated series.

"Atari is incredibly excited to offer the ultimate chapter in the Budokai Tenkaichi series with over 20 new characters that have never been seen in any other DBZ video games such as Nail, King Cold and King Vegeta and battle stages that fans will love," said Emily Anadu, Senior Product Manager, Atari, Inc. "Each year, the developers refine the game to bring fans closer to feeling like they are actually playing the show."

In addition to the unprecedented number of characters and improved Wii control system, the environments have also been enhanced to feature day and night stages. The power of the moon in the night stages gives players additional ways to transform their characters and lets fans recreate some of their favorite memories from the show.

The immensely popular Dragon Ball Z(R) series is the gold standard of anime-based video games, with more than 25 different games and over 10 million units sold since May 2002.

Dragon Ball Z: Budokai Tenkaichi 3 is set for release this holiday season. For more information on Dragon Ball Z video games, please visit http://www.atari.com/dragonballz.

About FUNimation Entertainment

FUNimation(R) Entertainment is a wholly-owned subsidiary of Navarre Corporation and the market share leader for the home video sales of Japanese animation in the United States. FUNimation is known for acquiring top-rated anime series from Japan and for developing some of North America's most popular anime series. The company has a proven formula for launching and advancing brands, and manages a full spectrum of rights for most of its brands including broadcasting, licensing, production, internet, and home video sales and distribution. The company's most recent initiative is the FUNimation Channel, which is a 24/7 digital channel programmed with top-rated anime series from Japan. The FUNimation Channel is now available to over 34 million households throughout the United States. For images, or more information on FUNimation or any of its properties, contact Jeff Dronen at pr@funimation.com.

About Atari

New York-based Atari, Inc. (NASDAQ:ATAR) develops interactive games for all platforms and is a third-party publisher of interactive entertainment software in the U.S. The Company's 1,000+ titles include hard-core, genre- defining franchises such as Test Drive(R); and mass-market and children's franchises such Dragon Ball Z(R). Atari, Inc. is a majority-owned subsidiary of France-based Infogrames Entertainment SA (Euronext - ISIN: FR-0000052573), the largest interactive games publisher in Europe. For more information, visit www.atari.com.

Safe Harbor Statement

With the exception of the historical information contained in this release, the matters described herein contain certain "forward-looking statements" that are made pursuant to the Safe Harbor provisions of the Private Securities Litigation Reform Act of 1995. Forward-looking statements in this release are not promises or guarantees and are subject to risks and uncertainties that could cause our actual results to differ materially from those anticipated. These statements are based on management's current expectations and assumptions and are naturally subject to uncertainty and changes in circumstances. We caution you not to place undue reliance upon any such forward-looking statements. Actual results may vary materially from those expressed or implied by the statements herein. Some of the factors which could cause our results to differ materially include the following: the loss of key customers, such as Wal-Mart, Best Buy, Target, and GameStop; delays in product development and related product release schedules; inability to secure capital; adapting to the rapidly changing industry technology, including new console technology; maintaining relationships with leading independent video game software developers; maintaining or acquiring licenses to intellectual property; fluctuations in the Company's quarterly net revenues and results of operations based on the seasonality of our industry; the termination or modification of our agreements with hardware manufacturers; and other factors described in our SEC filings.

The Company undertakes no duty to update any forward-looking statements to conform the statement to actual results or changes in the Company's expectations.

Dragon Ball, Dragon Ball Z, Dragon Ball GT, and all logos, character names and distinctive likenesses thereof are trademarks of TOEI ANIMATION. Developed by NAMCO BANDAI Games Inc. GAME: (C) 2007 NAMCO BANDAI Games Inc. Marketed and distributed by Atari, Inc., New York, NY.

ATARI, the ATARI logo are trademarks or registered trademarks of Atari Interactive, Inc. or its affiliates.

"PlayStation" and the "PS" Family logo are registered trademarks of Sony Computer Entertainment Inc.

(TM) and the Wii logo are trademarks of Nintendo.

All other trademarks are the property of their respective owners.

First Call Analyst:
FCMN Contact: Ryan.Barr@atari.com


Source: Atari, Inc.

CONTACT: Alissa Bell of Atari, Inc., +1-212-726-4217,
alissa.bell@atari.com; or Laura Weir of 47 Communications, +1-323-688-1200,
Laura@forty47seven.com

Web site:

http://www.atari.com/
http://www.atari.com/dragonballz


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