ROO Partners With VNU to Launch Branded TV Portals

ROO Partners With VNU to Launch Branded TV Portals

LONDON, February 8/PRNewswire/ --

- Synchronized Pre-Roll Video and Banner Ads Available to Advertisers

Internet video specialist, ROO (OTC Bulletin Board: RGRP), is partnering
with UK business-to-business and consumer publisher VNU Business
Publications, to launch Internet TV services across four of VNU's
market-leading media brands, including VNUnet, Computeractive, Accountancy
Age and Computing.

These new web TV services are being powered by the ROO Video Exchange
platform, which provides VNU with the capability to aggregate content,
distributing it through multiple channels and then dynamically inserting
targeted advertising within the video as it streams to the user.

The partnership will enable VNU to deliver up-to-the-minute original
video content created in-house by its editorial teams, as well as relevant
third party content such as news, business, science and technology categories
from media suppliers like Reuters. VNU's web TV services will be accessible
to users through the homepages of the websites relating to each of the
brands.

ROO video players have been individually branded to reflect the look and
feel of the websites. A bespoke mini player will be embedded on each website
homepage, with full-screen capabilities also available. The content channels
available through the player are user-customizable, so that new categories
can be added once the service has established itself.

Advertisers will be able to purchase both pre-roll advertising and
synchronized Interactive Media Unit (IMU) banners across all of VNU's TV
channels which is designed to place advertisers at the heart of the new video
content being made available.

Robert Petty, CEO of ROO, comments: "VNU is one of the largest online
technology publication networks in Europe, and we are delighted to be working
with them to provide a total video management strategy. ROO's ability to
provide VNU's four-million online users with original content from an array
of top-tier news and entertainment channels will make the online experience
far more compelling and dynamic for site visitors."

John Barnes, Deputy MD at VNU, adds: "From early in the planning for the
launch of VNU's Internet TV service we were looking for a partnership that
could increase page views, keep visitors on the site longer and generate
strong new revenue streams through creative, targeted advertising
opportunities. ROO's ad-supported video solution, premium content and total
video management package promises just that."

About ROO

ROO Group Inc. (OTC Bulletin Board: RGRP) through its 100% subsidiary ROO
Media Corporation, is the online video solutions company focused on meeting
the specific needs of large enterprise companies globally. The company's
proprietary platform, the ROO Video Exchange, simultaneously services
multiple video channels, audience segments and advertisers and, as such, has
become a leading platform in content aggregation, distribution and targeted
advertising. ROO's unique ability to offer a "many-to-many" service has
helped secure its position as the Internet broadcast company of choice for
companies seeking effective strategies for monetizing online video.
www.roo.com

About VNU Business Publications Ltd. (http://marketing.vnu.co.uk)

VNU Business Publications Ltd. is a leading UK business to business and
consumer publisher. It specializes in three main areas, professional IT,
consumer technology and business & finance. VNU publishes 20 cross media
brands including Computing, IT Week, CRN, Computeractive, Personal Computer
World, Accountancy Age, Financial Director and VNUnet.com. In January 2006
VNU acquired The Inquirer making the VNU Network the largest online
technology network in the UK attracting more than 4 million users per month.

VNU BME has a leading online position in the IT publishing industry in
Europe via its network of VNUnet sites that reach over 10 million unique
users per month. VNUnet is a one-stop-shop to gather information and news
about trends, products and software in the IT world, including solid analysis
from VNU's leading print brands such as Computing, Computable and
Computeractive.

Web site: http://www.roo.com
http://marketing.vnu.co.uk

Source: ROO Group Inc.

Wendy McAuliffe, wendy@liberatemedia.com, or Lloyd Gofton, lloyd@liberatemedia.com, both of Liberate Media, +44-07900-886791, for ROO Group Inc.

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