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Friday, February 09, 2007

The Makers of Impromptu Gourmet(R) Celebrate Food and Music at the 49th GRAMMY Awards

The Makers of Impromptu Gourmet(R) Celebrate Food and Music at the 49th GRAMMY Awards

MARSHALL, Minn., Feb. 9 /PRNewswire/ -- Since man first began creating music, food has provided an endless source of inspiration. To celebrate this timeless connection, the makers of the Impromptu Gourmet(R) line are supporting the 49th GRAMMY Awards being held Sunday, February 11, 2007 at Staples Center in Los Angeles.

(Photo: http://www.newscom.com/cgi-bin/prnh/20070209/CGF017 )

To honor the creative synergies of food and music, the 49th GRAMMY Awards' nominees and performers, including Gnarls Barkley, Corinne Bailey Rae and the Police, will be presented with gift certificates for 12 months of Impromptu Gourmet(R) "art of dining in" meals. Gift bag recipients will select from an Impromptu Gourmet(R) menu created by world-class chefs trained in America's top culinary schools. GRAMMY Award honorees also will receive an exclusive CD music collection especially selected to make their elegant dining experience more memorable.

"Food and music go hand-in-hand and are very similar art forms," said Glenn Bader, director of Impromptu Gourmet(R) products. "Both require ingredients and instruments. Both provide nourishment and fulfill emotional needs. And both are best when experienced with family and friends. We are very happy to be part of the 49th GRAMMY Awards."

Recording artists have long blended the art forms of food and music together. Songs referencing food from past GRAMMY winners include The Beatles' "Strawberry Fields Forever" and James Taylor's "Sweet Potato Pie." More than 700 recorded songs about food or that use food as a metaphor for intense human emotions -- emotions that too often are difficult to express with words alone -- have been cataloged. Because humans associate certain foods with certain qualities, like chocolate chip cookies with Grandma's TLC, food references in music are a powerful and effective artistic tool.

The GRAMMY Awards celebrate the best in the recording arts and sciences. The awards honor diverse musical fields in 105 categories. More than 1.7 billion people in more than 175 countries tune in to The GRAMMY Awards Show. To learn more, visit http://www.grammy.com/ .

The Schwan Food Company, headquartered in Marshall, Minnesota, is a privately held manufacturer and marketer of fine frozen foods through home delivery, retail grocery and foodservice channels. Production and distribution activities, of the subsidiaries of The Schwan Food Company, across the United States and in Europe employ 22,000 people. To learn more about the company, visit http://www.theschwanfoodcompany.com/ .

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Photo: http://www.newscom.com/cgi-bin/prnh/20070209/CGF017
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: The Schwan Food Company

CONTACT: Glenn Bader, Director, Impromptu Gourmet(R) products,
+1-507-537-8918, glenn.bader@schwans.com

Web site: http://www.theschwanfoodcompany.com/
http://www.grammy.com/

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