Bigger Than Life Entertainment Presents: 'All-Star 2007 Vegas Weekend' February 16-18, 2007

Bigger Than Life Entertainment Presents: 'All-Star 2007 Vegas Weekend' February 16-18, 2007

NEW YORK, Jan. 29 /PRNewswire/ -- Bigger Than Life Entertainment's CEO E.

Jay Matthews unveils plans for All-Star 2007 Vegas Weekend! The events
will be held at Caesars Palace, Las Vegas, Friday February 16th through
Sunday, February 18th 2007, consisting of a spectacular series of A-list
celebrity events and hosted by NBA Superstar Allen Iverson, including:

* Bigger Than Life Model of Excellence Awards - Tribute to Bob Johnson
(Invitation Only)

* "Street Ball on The Strip" Basketball Game with The Source Magazine
Soundstage

* Allen Iverson and Friends Party, Caesars Palace

Friday February 16, 2007
- Bigger Than Life Model of Excellence Awards at Caesars Palace
(Invitation Only):
6:00pm - Midnight
Red Carpet 6:30-7:30pm
Award Presentation: 8:30pm-10:00pm
Honoring Bob Johnson (BET Founder/1st black NBA team owner, Charlotte
Bobcats), Legendary Boxing Promoter Don King, retired Pro-Tennis player
Andre Agassi and Willie Gary, "The Giant Killer" Attorney at Law.

Saturday, February 17, 2007
-Street Ball on The Strip Basketball Game at Caesars Palace
11:00am - 3:00pm THE MAIN EVENT
3:00pm - 6:00pm Hip Hop 101 The Source Soundstage
You've seen them on ESPN2, Ball For Life players (AND 1 mix tour -- Baby
Shaq, Main Event, Escalade, The Air Up There, The Professor, The Dribbling
Machine, 1/2 Man 1/2 Amazing, Killa Kirb, Special FX, Silk, 50 and Go
Get It) -vs.- Pro Football All-Stars (Randy Moss, Plaxico Burress, Julius
Peppers, Samari Rolle, Carlos Dansby, Antonio Gates, Gilbril Wilson,
others). Followed by post game Hip Hop 101 The Source Soundstage mini-
concert, featuring Big Daddy Kane, MC Lyte, Dana Dane, Nice & Smooth,
Grand Puba, Dres (of Black Sheep) and Joe Ski Love.

Saturday, February 17, 2007
-The Official Allen Iverson and Friends Party at Caesars Palace
10:00pm - 3:00am
The hottest Saturday night party of the weekend will feature a live
concert featuring R&B sensation Sisqo performing songs from his highly
anticipated album due to drop on February 20th with Hosts Allen Iverson
(Denver Nuggets) and Ed Lover (Power 105 NYC). Music by DJ Biz MARKIE,
this event is guaranteed to be filled with host of Celebrity Guests &
VIP's and is only for the grown and sexy!
ALL EVENTS ARE 21 AND OVER

Tickets on Sale NOW!: www.allstar2007vegas.com

Press Requests or Corporate Sponsorships contact:
Troy Monaco: 917-804-5774 or Troy@MEGAManagementInc.com

Source: Bigger Than Life Entertainment

CONTACT: Troy Monaco of MEGA Management Inc., +1-917-804-5774,
troy@megamanagementinc.com

Web site: http://www.allstar2007vegas.com/

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