Outdoor Channel Grows Audience With Knology: Deal Projected to Add 100,000 Plus Subscribers in GA, AL, TN & FL
Outdoor Channel Grows Audience With Knology: Deal Projected to Add 100,000 Plus Subscribers in GA, AL, TN & FL
TEMECULA, Calif., Oct. 10 /PRNewswire-FirstCall/ -- The Outdoor Channel(TM) (TOC), a wholly-owned subsidiary of Outdoor Channel Holdings, Inc. (NASDAQ:OUTD), announced today a deal with Knology, Inc. (NASDAQ:KNOL) that moves TOC to expanded basic cable in Knology markets serving Georgia, Alabama, Tennessee, and Florida, and will launch TOC to an additional new market in Pinellas County, Florida.
The move to expanded basic cable has already been completed in some markets, with remaining changes including the new launch to take effect by the end of the year. The deal is projected to add more than 100,000 additional subscribers to the TOC viewing family.
"The Outdoor Channel offers substantial value to Knology as the favorite of a very large and passionate outdoor lifestyle community," said Michael Thompson, Director of Marketing & Programming for Knology. "We are pleased to announce this new launch and moves to expanded basic where The Outdoor Channel provides our subscribers with the most value."
On August 31, 2006, TOC was migrated from Knology's Digital to Analog service in Columbus, GA. The same move is set to take place in Huntsville, Alabama in October, followed by migration from Digital to Analog in Panama City, Florida in November. Later this year, TOC will move from Knology's Digital to Analog service in Montgomery, Alabama and will launch to a new market in Pinellas County, Florida.
ABOUT OUTDOOR CHANNEL HOLDINGS, INC.
Outdoor Channel Holdings, Inc. (NASDAQ:OUTD) owns and operates The Outdoor Channel (www.outdoorchannel.com), a national television network dedicated to providing traditional outdoor programming to America's 82 million anglers, hunters and outdoor enthusiasts. The Outdoor Channel features approximately 100 weekly programs featuring hunting, fishing and shooting sports, as well as off road motor sports and other related lifestyle programming. Nielsen Media Research estimates The Outdoor Channel's universe, through a combination of cable and satellite dish subscribers, to be approximately 28.2 million homes for October 2006. The company also owns and operates related businesses that serve the interests of viewers of The Outdoor Channel and other outdoor enthusiasts, including Outdoor Channel 2 HD, LDMA-AU, Inc. (Lost Dutchman's) and Gold Prospector's Association of America, LLC. (GPAA).
ABOUT KNOLOGY
Knology Inc. (NASDAQ:KNOL), headquartered in West Point, Georgia, is a leading provider of interactive communications and entertainment services in the Southeast. Knology serves both residential and business customers with one of the most technologically advanced broadband networks in the country. Innovative offerings include over 200 channels of digital cable TV, local and long distance digital telephone service with the latest enhanced voice messaging features, and high-speed Internet access, which supplies IP architecture with segmented voice and data bandwidth, and Managed Integrated Network Solutions (MATRIX), and integrated IP-based technology which converges data and voice. For more information, please visit www.knology.com.
The information contained in this news release may include forward-looking statements. Actual results could differ materially from those discussed in any forward-looking statements. The statements contained in this news release that are not historical are "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended (the "Securities Act"), and Section 21E of the Securities Exchange Act of 1934, as amended (the "Exchange Act"), including statements, without limitation, regarding expectations, beliefs, intentions or strategies regarding the future. Outdoor Channel Holdings intends that such forward-looking statements be subject to the safe-harbor provisions contained in those sections. Such forward-looking statements relate to, among other things, the complete migration of The Outdoor Channel to Knology's expanded basic cable lineup in said markets and the resulting addition of approximately 100,000 additional subscribers to The Outdoor Channel's universe. We undertake no obligation to publicly update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
These statements involve significant risks and uncertainties and are qualified by important factors that could cause our actual results to differ materially from those reflected by the forward-looking statements. Such factors include but are not limited to the methodology used by third parties to estimate the subscriber base of, and the ratings of programs on, The Outdoor Channel, or inaccuracies in such estimates, as well as other factors. In assessing forward-looking statements contained herein, you are urged to read carefully all cautionary statements contained in our filings with the Securities and Exchange Commission. For these forward-looking statements, we claim the protection of the safe harbor for forward-looking statements in Section 27A of the Securities Act and Section 21E of the Exchange Act.
Source: Outdoor Channel Holdings, Inc.
CONTACT: Mike Hiles, +1-310-234-3200, mhiles@mphpr.com, for Outdoor
Channel Holdings, Inc.
Web site: http://www.outdoorchannel.com/
http://www.knology.com/
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