NFL Players' Inspirational Stories of Commitment to Team & Community Highlighted on JB Awards TV Special Airing Saturday, July 22 From 4-5pm ET on CBS

NFL Players' Inspirational Stories of Commitment to Team & Community Highlighted on JB Awards TV Special Airing Saturday, July 22 From 4-5pm ET on CBS

JB Award Recipients Were Nominated by Their Teammates at the End of the Season for Their Commitment to Achieve Excellence Off the Field Through Building Better Communities and Stronger Families

WASHINGTON, July 18 /PRNewswire/ -- On July 22nd from 4-5pm ET on CBS, nine NFL players will be featured in the "JB Awards Television Special," a one-hour television show that offers exclusive in-depth interviews of the JB Award recipients honored this past April at the NFL Players Gridiron Gala, in Washington, D.C. For the third consecutive year, the NFL Players Association and PLAYERS INC have partnered with James Brown, who is returning to CBS Sports as host of "THE NFL TODAY," to create this television special.

The program introduces viewers to the annual awards presentation which honors some of the NFL's biggest heroes for their off the field achievements in the community, while benefiting Special Olympics D.C. Honorees who received individual JB Awards and who are highlighted in the TV special include: Mark Brunell (Washington Redskins) - Perseverance; Ernie Conwell (New Orleans Saints) - Act of Kindness; Brett Favre (Green Bay Packers) - Courage; Joe Horn (New Orleans Saints) - Act of Kindness; and Ray Lewis (Baltimore Ravens) - Empowering Youth.

Additionally, JB Award recipients were nominated by their teammates for their commitment to achieve excellence off the field through building better communities and stronger families. Out of the 32 players nominated (one per team), Brown personally selected 10 players to receive a JB Award. Inspirational stories highlighted in the TV special will also include personal accounts from the following JB Award recipients: Torry Holt (St. Louis Rams); Kurt Warner (Arizona Cardinals); Roy Williams (Dallas Cowboys); and Steve McNair (Tennessee Titans)*, who received a JB Award as well as the NFL Players Association's most prestigious honor -- the Byron "Whizzer" White Award. The award is presented annually to the player who serves his team, community and country in the spirit of Byron Raymond "Whizzer" White. The late Supreme Court Justice was a scholar, athlete, patriot, humanitarian and public servant -- the personification of the ideal to which professional football players aspire.

* Teams are listed according to the team the player was a member of when
teammates voted for him to receive the JB Award.

About PLAYERS INC:

Formed in 1994, PLAYERS INC is the licensing and marketing subsidiary of the NFL Players Association. Representing more than 1,800 active and 3,500 retired NFL players, PLAYERS INC "takes the helmets off" the players and markets them as personalities as well as professional athletes. Through an exclusive sponsorship agreement between the NFL and PLAYERS INC, NFL players are integrated into NFL sponsor activation programs through PLAYERS INC. In addition, under an exclusive agreement between the NFL and PLAYERS INC, NFLPLAYERS.COM, PLAYERS INC's official website, is part of the NFL Internet Network. Each year PLAYERS INC negotiates and facilitates more than 3,500 player marketing opportunities for NFL players. PLAYERS INC activities include retail licensing, corporate sponsorships and promotions, special events, radio and television projects, publishing and internet. For more information, please visit NFLPLAYERS.COM.

Source: PLAYERS INC

CONTACT: Lara Potter, +1-202-496-2885, Lara.Potter@nflplayers.com, or
Joanna Comfort, +1-202-463-2214, Joanna.Comfort@nflplayers.com, both of
PLAYERS INC

Web site: NFLPLAYERS.COM

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