PassAlong Networks Introduces 'The Concert-of-the-Future' featuring Brad Paisley at the 2006 Concert Industry Consortium / Pollstar Conference and Awards

PassAlong Networks Introduces 'The Concert-of-the-Future' featuring Brad Paisley at the 2006 Concert Industry Consortium / Pollstar Conference and Awards

LAS VEGAS, Feb. 16 /PRNewswire/ -- PassAlong Networks, developer of innovative technologies for digital music, today announced its solution to power The Concert-of-the-Future(TM), the newest component of its p2pREVOLUTION(TM) platform.

Welcome to PassAlong's Concert-of-the-Future -- a WiFi-enabled experience featuring exclusive pre-concert footage, artist interviews, and a digital store for wireless purchases, all accessible before, during and after a concert to any attendee carrying a WiFi-enabled device. PassAlong's technology is available to venues, artists and managers today, seamlessly extending the concert experience while filling downtime with feature-rich content delivered to the most appropriate audience -- an artist's fans.

"We launched p2pREVOLUTION last August as the ultimate platform to combine various media that enrich the artist-to-fan experience," said PassAlong Networks CEO Dave Jaworski. "Our ability to convert today's traditional venues into digital entertainment destinations is the culmination of these media, enhancing the true p2p relationship -- the connection between the passionate fan and the performing artist."

PassAlong recently unveiled its ability to control player-to-player digital rights management while empowering users with a legitimate solution for sharing songs and playlists without being bound to a traditional computer. Now this excitement can be tied into the live concert experience, presenting advancement in the flexibility and extensibility of portable media.

The inaugural Concert-of-the-Future featured Platinum-selling country artist Brad Paisley during his Time Well Wasted tour. For his January 22 show in Winnipeg, Manitoba, the MTS Centre was converted into an 802.11 WiFi- enabled arena, allowing for on demand delivery of exclusive, value-added content to any wireless device.

"I've been wondering how long it was going to take for these things that are revolutionizing everything about downloading music and video and everything that is available on the Internet to catch up to the concert world," said Paisley. "To be able to go to a concert now and take something home or to go home and enhance that experience is priceless."

"Converting our arena to be 'Concert-of-the-Future-ready' was easy and took only a few minutes," said MTS Centre Chairman Mark Chipman. "Thanks to PassAlong, we now have the option to work with a touring artist to provide a richer experience for our customers, making the entire evening more memorable and having them look forward to the next event at our venue."

The Concert-of-the-Future follows an earlier move by PassAlong which provided exclusive downloads from former Dire Straits front man Mark Knoplfer's Shangri-La tour, including next day availability of his show from historic Ryman Auditorium in Nashville, Tenn. Additionally, PassAlong offers customizable versions of its OnTour(TM) application, a free software download that notifies end-consumers to when their favorite artists will appear in their town, prompting users with a variety of ticket providers from which to purchase tickets to attend shows of interest. The convergence of these technologies solidifies PassAlong's p2pREVOLUTION platform as the engine to power the Concert-of-the-Future, from notification of the event to exclusive content from the event.

About PassAlong Networks

PassAlong Networks provides solutions that revolutionize the way people experience digital entertainment. Its B2B2C technology platform -- p2pREVOLUTION(TM) -- includes a suite of private-label applications that enable clients to offer their customers a unique digital media experience. All PassAlong powered digital music stores provide the end-consumer with 1.6 million licensed songs, more than 1.25 million available songs, and the industry standard Passing-and-Points(TM) program. p2pREVOLUTION offers interoperability through FREEDOM(TM) which provides cross-platform, multi-format security, rights protection, and media empowerment for both content creators and content users. PassAlong's Concert-of-the-Future(TM) initiative extends the live experience beyond traditional limits, empowering fans with detailed, accurate and relevant concert notifications through OnTour(TM) and empowering venues and artists to offer exclusive, wirelessly-delivered content before, during and after an event. Founded in 2002, PassAlong Networks is privately held and based in Franklin, Tenn. For more information visit http://www.passalongnetworks.com/.

Source: PassAlong Networks

CONTACT: David Wright of PassAlong Networks, +1-615-425-5898,
dwright@passalongnetworks.com

Web site: http://www.passalong.com/

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