Nine Systems Rich Media Management Toolset Adds Ad Serving Component

Nine Systems Rich Media Management Toolset Adds Ad Serving Component

Enabling Publishers, Advertisers, Ad Agencies, Ad Networks and Other Content Owners to Monetize Online Video With Fully Integrated Advertising Content

LAS VEGAS, Jan. 24 /PRNewswire/ -- Nine Systems, the intelligent choice for rich media management and delivery, today announced the addition of a new Ad Serving tool to Stream OS, the company's suite of configurable rich media management tools. The Stream OS Ad Serving tool allows publishers, advertisers, ad agencies, ad networks and other content owners to intelligently manage, monetize and distribute online video with fully integrated advertising content.

The Stream OS Ad Serving tool enables integration of video ad pre, post and interstitial roll insertion and flexibly integrates with leading online advertising engines to manage campaign delivery. The Stream OS Ad Serving solution features near real-time tracking of key delivery and usage metrics and enables video ads based on multiple content formats and bit rates. The Ad Serving tool also streamlines the ad-serving deployment process by leveraging video content stored in Stream OS and ad targeting parameters from existing online campaigns.

"As the market for online rich media advertising continues to grow, advertisers and other content owners are facing a variety of challenges," said Troy Snyder, CEO, Nine Systems. "The Stream OS Ad Serving tool provides management of online video ad campaigns, reliable delivery and customer services, enabling our customers to concentrate on their businesses and not have to worry about the ad-serving process and the technology infrastructure behind it."

The Nine Systems Ad Serving solution is seamlessly integrated with Stream OS. The Ad Serving tool represents an effective convergence of the rich media publishing environment of Stream OS, Nine Systems' highly reliable Network of Networks aggregated delivery capability and real-time dynamic playlist construction capabilities driven by the leading online ad engines.

"We've been very pleased with the features and functionality offered by Nine Systems' newly launched Ad Serving solution," said Curt Marvis, CEO, CinemaNow. "Our customer base responded very positively to the Ad Serving service and content provided by Nine Systems, especially to the highest quality of audio and video content offerings."

The Nine Systems Ad Serving enhancement comes in response to the increasing demand from our customers and is available for customers immediately.

Nine Systems will demonstrate the newly launched Ad Serving solution at NATPE 2006 at the Mandalay Bay Resort and Convention Center. Nine Systems is the exclusive streaming media provider for NATPE 2006. The company will hold a series of 45-minute seminars during the conference on streaming media challenges.

About Nine Systems

Nine Systems is the intelligent choice for companies that want to raise the bar on effective use of online rich media content. Through precision management tools, smart reliable delivery and fully engaged customer service, Nine Systems ensures maximum impact wherever, whenever and however rich content is delivered, empowering content owners to rapidly refine and optimize the return on their investment. Nine Systems powers the online media experience for more than 250 of today's most valuable brands including Universal Music Group, the NBA, CinemaNow, CBS SportsLine and EMI Music. Privately held, Nine Systems is headquartered in San Diego, California, with a Network Operations Center in Denver, Colorado and sales offices around the US. For more information, visit www.ninesystems.com.

For Nine Systems PR contact: Helen Tse/858.332.3973/helent@ninesystems.com

Source: Nine Systems

CONTACT: Helen Tse of Nine Systems, +1-858-332-3973,
helent@ninesystems.com

Web site: http://www.ninesystems.com/

-------
Profile: intent