PR Newswire Broadcast Minute for Friday, November 11, 2005

PR Newswire Broadcast Minute for Friday, November 11, 2005

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Howard Stern, Most Popular Talk Radio Personality With Web Users for 5th Straight Year, Spikes Online Interest in Sirius Satellite Radio

Lycos has named Howard Stern the most popular talk radio personality with Web users for the fifth year in a row. It's based on The Lycos 50, a weekly list of the most popular people, places and things web users search for everyday.

Stern generated eight times more search activity than any other talk radio personality or team of radio hosts. Another big winner with web users this year is Laura Ingraham, who saw a two-thousand percent rise in search activity. Kim Komando makes her first-ever appearance on this year's list, with a 500 percent bump in online interest. While Sean Hannity experienced the biggest gain in online popularity last year, he slips 44 percent this year, falling from number five to number eleven. But Mancow is the biggest loser this year, with a 109 percent drop in search interest, falling from number nine to number 19 in search activity.

Of the three newcomers to last year's list, only Tom Leykis remains, as Al Franken and Lionel drop off the list completely. Search activity for Franken dropped 95 percent over the past year.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3080512

Paul McCartney Provides First-Ever Live Station Wakeup Music

The International Space Station crew, 220 miles above Earth, will receive a special live musical wakeup call from Paul McCartney Sunday during a first- ever concert linkup. The wakeup will come from McCartney's "US" Tour performance at the Anaheim, California, Arrowhead Pond. McCartney plans to play two songs, "Good Day Sunshine" and "English Tea," for NASA Astronaut Bill McArthur and Russian Cosmonaut Valery Tokarev. This is the first time a live concert will be linked to a U-S spacecraft. The call will take place at 12:55 a.m. Eastern Standard, Sunday, November 13th as the concert is nearing its end. McArthur and Tokarev are awakening for the 44th day of their six month mission in space. It will be broadcast live on NASA T-V, with video expected of McArthur and Tokarev and audio from both locations.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3080380

'Honesty' Is Top Personal Value Among Americans, Displacing 'Protecting the Family,' According to GfK NOP Study

Americans now rate "Honesty" as their top personal value, surpassing "Protecting the Family," according to G-f-K N-O-P's 2005 Roper Reports Worldwide Study. The study found that 79 percent of Americans say honesty is an extremely/very important value to them, a 10 percent increase since 2000. "Protecting the Family," which has held the top spot for Americans since the study's 1999 inception, has dropped to second place at 75 percent, tying with "Freedom." Interestingly, Brazil is the only other country that also ranked "Honesty" as the top value.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3080571

Match.com Research Shows Today's Single Women Fully Embrace Spirit of Sadie Hawkins Day

In November 1938, the first Sadie Hawkins Day was held to provide women everywhere the opportunity to pursue the objects of their desires. Today, single women in the United States are open to being romantically assertive all year long. In a Match.com survey of more than 800 single adults, 87 percent of the women surveyed said either they would make, or would at least consider making, the first romantic move if really attracted to someone, while only 83 percent of men surveyed indicated this. Shyness, fear of rejection and overall dating jitters may be more prevalent among men today than women, as 17 percent of men, and only 13 percent of women, indicated they were too shy or fearful of rejection to make the first move when they were really attracted to someone.

Full story at: http://media.prnewswire.com/en/jsp/main.jsp?resourceid=3078500

The PR Newswire Broadcast Minute is available by email at no charge to members of the media who sign up for PR Newswire for Journalists, http://www.prnewswire.com/media . For more information, contact Rob Fisher at 408-365-8793 or email rob.fisher@prnewswire.com

PRNewswire -- Nov. 11

Source: PR Newswire

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