The Weather Channel(R) Interactive Launches Weather Extension for Mozilla FireFox Browser

The Weather Channel(R) Interactive Launches Weather Extension for Mozilla FireFox Browser

Free Extension Provides Users of Open-Source Browser with a Comprehensive, Personalized Weather Experience Including Instant Access to Local Forecasts, Severe Weather Alerts, Video, and Maps from The Weather Channel

ATLANTA, Aug. 3 /PRNewswire/ -- The Weather Channel Interactive, Inc. (TWCI), today announced the launch of 1-ClickWeather from The Weather Channel, a new extension for the Mozilla FireFox browser. The free extension enables users to quickly view current weather conditions and up to 5 days of forecast information within the browser and allows for instant access to detailed and customized weather content through clickable icons.

1-ClickWeather from The Weather Channel can be customized to appear in one of four different screen locations with up to five 1-ClickWeather icons. The icons include satellite and radar maps and On-Demand weather video, all of which can be pre-selected by the user and will launch on a single mouse click. In addition, the extension features color coded severe weather alerts from the National Weather Service and links to unique features available from weather.com, the most trusted source of online weather according to the most recent Nielsen Trust Study.

"FireFox users have asked us for a simple, customizable extension that delivers the trusted and reliable content they expect from The Weather Channel. When they install 1-ClickWeather they will see that our developers have delivered," said Joe Fiveash, senior vice president and general manager, The Weather Channel Interactive. "The Weather Channel Interactive has made a commitment to open source development, in the management of our site and our systems, so developing an extension for FireFox is a natural next step."

All of the weather information displayed by 1-ClickWeather from The Weather Channel relates to a geographic location, including international cities, presented in a format pre-selected so that it will always display relevant weather information. The optional icons include

- Stopwatch -- contains a selection of permanent and optional quick links
to a dynamically generated group of up to 16 user-defined quick launch
links to unique content on the weather.com website, including local
36-hour forecasts, local 10-day forecasts and links to customized
lifestyle content such as Personal PetCasts, Baseball Game Day
Forecasts and PollenCasts.
- Satellite -- provides 1-click access to a satellite map pre-selected by
the user for a defined international geographic region. Choices
include Europe, Russia, Asia, Middle East, Africa, Canada, Mexico,
Central America, and South America.
- Radar -- provides 1-click access to an animated in-motion Doppler radar
image pre-selected by the user from one of nine US regions.
- Video -- provides 1-click access to a pre-selected weather video from
The Weather Channel(R). Choices include Top Story, Severe Weather
Outlook, European travel forecast, US national forecast or a choice of
one of four US regional forecasts.

1-Click Weather from The Weather Channel(R) can be downloaded from https://addons.mozilla.org/extensions/moreinfo.php?application=firefox&id=1035 To ensure the best possible experience, users should ensure they have a Flash plug-in installed in their FireFox browser and have javascript enabled.

Source: The Weather Channel

CONTACT: David Blumenthal of The Weather Channel, +1-770-226-2611, or
dblumenthal@weather.com

Web site: http://www.weather.com/

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