MTV Networks Appoints Long Ellis to Chief Operating Officer, MTV Networks Ad Sales

MTV Networks Appoints Long Ellis to Chief Operating Officer, MTV Networks Ad Sales

NEW YORK, May 24 /PRNewswire/ -- Larry Divney, President, MTV Networks Ad Sales, has announced the appointment of Long Ellis to the position of Chief Operating Officer, MTV Networks Ad Sales, effective immediately. In this position, Ellis will oversee the strategic planning, systems development and pricing and inventory management of the MTV Networks Ad Sales division.

(Photo: http://www.newscom.com/cgi-bin/prnh/20050524/NYTU122 )

"Long is a very experienced and extraordinarily talented sales executive, with a deep understanding of our businesses," said Divney. "I am really pleased that he will be taking on this crucial role and help us to ensure that the MTV Networks' Ad Sales team will be the most effective, pro-active and efficient operation in the business,"

"The advertising landscape is changing rapidly, and working closely with Larry, I am confident that we can develop innovative and better ways to meet our clients needs as we move forward, particularly in this new multi-platform world," said Ellis.

Long Ellis is a senior sales executive with over 16 years of broadcast advertising sales experience. Prior to this appointment, he served as Vice President, National Advertising Sales, Comedy Central, managing ad sales marketing projects nationwide, and overseeing the channel's New York ad sales staff. Previous to this role, he oversaw the comedy network's inventory, pricing, planning and commercial operations. He also led an MTVN Task Force that developed the new pricing and inventory organizational structure. He joined Comedy Central in 1999.

Before arriving at Comedy Central, Ellis had been Director of Broadcast Television at OneMediaPlace, and an Account Manager at Discovery Communications. He began his career at CBS, where he worked in both programming acquisition and ad sales. He holds an MBA from Columbia Business School.

MTV Networks, a unit of Viacom International Inc. (NYSE:VIA)(NYSE:VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with 100 channels worldwide, owns and operates the following television programming services -- MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of these networks are trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 80 interactive properties worldwide, including online, broadband, wireless and interactive television services and also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20050524/NYTU122
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN9
PRN Photo Desk, photodesk@prnewswire.com
Source: MTV Networks

CONTACT: Jeanine Smartt of MTV Networks, +1-212-846-7437

Web site: http://www.mtv.com/

-------
Profile: intent