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Monday, March 21, 2005

WOW! Adds Bridges TV to Cable Television Lineup

WOW! Adds Bridges TV to Cable Television Lineup

'Surprise' Celebrity is Guest at American Muslim Network Launch on March 24th

NAPERVILLE, Ill., March 21 /PRNewswire/ -- WOW! Cable, a provider of cable television, Internet and phone services, will add Bridges TV on its cable system in Chicago at a launch event on Thursday, March 24 at 1 p.m. The launch event will be held at the Naperville Library -- 95th Street Branch, 3015 Cedar Glade Drive, Naperville, IL. A "surprise" celebrity guest will be honored at this event. Bridges TV, the first network targeted at American Muslims, will be offered as a premium channel on WOW!'s digital cable system in Chicago, joining WOW!'s Detroit and Columbus, Ohio markets, where Bridges TV was added last week.

The network is breaking ground by airing stories about Muslims not seen on mainstream television. Bridges TV broadcasts original daily newscasts on events in the Muslim community as well as cartoons, family-friendly sitcoms and movies about Muslim life. The network is the first of its kind in English aimed at the more than seven million Muslims in America, one of the fastest- growing demographics in the country.

"We are pleased to bring Bridges TV to Chicago as part of our commitment to diversity programming," said Kelvin Fee, Senior Vice-President at WOW!. "Bridges TV has made remarkable progress in reaching an underserved audience."

World heavyweight champion Muhammad Ali, a member of Bridges TV, believes the network will allow Americans to get to know American Muslims the way they would get to know their next door neighbor, seeing them everyday in natural situations at work and at home. "Bridges TV gives American Muslims a voice of their own on the airwaves for Americans of all races and religions to hear," said Ali.

"When I was growing up, you didn't see many Muslims on TV or in the news," said Imam W. Deen Mohammed, President of The Mosque Care, a Chicago-based organization consisting of two million American Muslims. "Now, by bringing Bridges TV into our homes, our children can grow up with positive images on television of members of their faith."

Bridges TV began its cable operations in December, and has been available in select cable markets in New York, Michigan and Ohio. Bridges TV will be available through WOW! for a monthly subscription fee of only $14.99 on WOW! Digital Cable service.

About Bridges TV

Bridges TV launched nationwide in November 2004 on satellite and selected markets on cable. To request a DVD about Bridges TV, email info@bridgestv.com or call 716-578-1317. For more information, visit http://www.bridgestv.com/

About WOW!

WOW!, a leading broadband services provider, operates state-of-the-art fiber optic networks that deliver high-speed connections to the Internet, digital cable television and telephone services to residential and small business customers in select markets across the United States. For more information, visit: http://www.wowway.com/

Contacts:

Mo S. Hassan,
President, CEO, Bridges TV:
716-308-6593;
mohassan@bridgestv.com

Samina Salahuddin,
Media Relations:
716-870-9434;
samina@bridgestv.com

Michael Steinkirchner,
VP, WOW!
215-750-0290;
msteinkirchner@wideopenwest.com

This release was issued through eReleases(TM). For more information, visit http://www.ereleases.com/.

Source: Bridges TV

CONTACT: Mo S. Hassan, President, CEO, +1-716-308-6593,
mohassan@bridgestv.com, or Samina Salahuddin, Media Relations,
+1-716-870-9434, samina@bridgestv.com, both of Bridges TV; or Michael
Steinkirchner, VP of WOW!, +1-215-750-0290, msteinkirchner@wideopenwest.com

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