Dex Media Announces New Roles for Key Management

Dex Media Announces New Roles for Key Management

Moves Align Leadership With Reorganized Structure, Strategic Focus

DENVER, Dec. 2 /PRNewswire-FirstCall/ -- Dex Media, Inc. (NYSE:DEX), the leading publisher of print and online directories across its 14-state region, today announced that three sales and marketing leaders will move laterally into new leadership positions to create a structure that is aligned with the company's strategic focus.

(Logo: http://www.newscom.com/cgi-bin/prnh/20030506/DEXLOGO)

Kristine Shaw, one of two regional senior vice presidents of Sales, will now serve as senior vice president of a newly-created Field Marketing organization. The organization will be responsible for local analytics and decision-making, based on differentiated customer, competitive and market needs.

Corporate Marketing, responsible for traditional marketing functions, will be led by Maggie Le Beau, senior vice president of Marketing. The group, whose responsibilities include the company's Internet and digital initiatives, will continue to accelerate product and pricing innovation.

"In addition to facilitating effective competition, these changes will help drive a deeper understanding of our business, broaden our analytic capabilities and accelerate innovation," says George Burnett, president and CEO. "The changes we are making will help us take our industry-leading performance to the next level."

Linda Martin, currently a senior vice president of Sales, will have sole responsibility for the company's sales organization, which includes approximately 1,000 sales people.

All three senior vice presidents will continue to report to Chief Operating Officer Marilyn Neal. Both the Sales and Marketing organizations are making other changes in their organizations as part of the restructure.

"Our senior leadership has the experience and versatility to move seamlessly into these new roles, structuring and staffing their teams for optimal effectiveness," said Burnett.

About Dex Media, Inc.

Dex Media, Inc. is the exclusive publisher of the official White and Yellow Pages directories for Qwest Communications International Inc. The company publishes 259 directories in Arizona, Colorado, Idaho, Iowa, Minnesota, Montana, Nebraska, New Mexico, North Dakota, Oregon, South Dakota, Utah, Washington and Wyoming. In 2003, after giving effect to the acquisition of Dex Media West, LLC, Dex Media, Inc. generated revenues of approximately $1.6 billion.

Dex Media printed and distributed approximately 43 million print directories and CD-ROMs and served more than 400,000 local and 4,000 national advertiser accounts in 2003. The company's leading Internet based directory, DexOnline.com, is the most used Internet Yellow Pages in the states Dex Media serves, according to market research firm comScore.

Safe Harbor for Forward-Looking and Cautionary Statements

This release may contain "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements are based on management's current expectations and are subject to risks, uncertainty and changes in circumstances. Actual results may vary materially from the expectations contained in the forward-looking statements. All statements contained in this release that are not clearly historical in nature are forward-looking, and the words "anticipate," "believe," "expect," "estimate," "plan" and similar expressions are generally intended to identify forward-looking statements.

The following factors, among others, could affect future results: continuing weakness in the U.S. economy; increased competitive pressure from other directory publishers or media companies; changes in interest rates or a reduction in Dex Media's cash flow that could impair Dex Media's ability to service its debt obligations; Dex Media's high level of indebtedness; and risks related to the start-up of new print or Internet directories and media services.

Other factors that could materially affect actual results can be found in Dex Media's filings with the Securities and Exchange Commission. Many of these factors are beyond the company's ability to control or predict. Given these uncertainties, readers are cautioned not to place undue reliance on the forward-looking statements, which only speak as of the date of this press release. Dex Media undertakes no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20030506/DEXLOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Dex Media, Inc.

CONTACT: media, Pat Nichols, +1-303-784-1555, pat.nichols@dexmedia.com,
or investors, Brooke Martellaro, +1-866-545-2900,
brooke.martellaro@dexmedia.com, both of Dex Media, Inc.

Web site: http://www.dexmedia.com/


-------
Profile: intent