Barrett-Jackson & FOX Announce Major Cross-Network Expansion Of Signature Scottsdale Auction
Barrett-Jackson & FOX Announce Major Cross-Network Expansion Of Signature Scottsdale Auction
Renowned Collector Car Auction Televised By Major Broadcast Television Network
"World's Greatest Collector Car Auctions(TM)" To Reach Millions of New Viewers, Jan. 14-19, 2014
SCOTTSDALE, Ariz., Dec. 16, 2013 /PRNewswire/ -- Barrett-Jackson, The World's Greatest Collector Car Auctions(TM), today announced that FOX Sports has expanded its viewership reach for the Scottsdale, Arizona auction to include five channels within its family of networks - in total, there are 36 hours and six-consecutive days of live, high-definition auction coverage starting with FOX Sports 2 on Tuesday, Jan. 14 at 7 PM ET (5:00 PM MT). The Barrett-Jackson and FOX partnership and expanded coverage are highlighted by the event's first-ever appearance on FOX, starting Saturday, Jan. 18 at 3:00 PM ET (1:00 PM MT).
Barrett-Jackson's 43(rd) annual Scottsdale auction - held Jan. 12-19, 2014 - will be seen on channels including FOX, the FOX Business Network, FOX Sports 1, FOX Sports 2 and the National Geographic Channel.
"Thanks to our partnership with FOX, Barrett-Jackson's 2014 Scottsdale auction will be available to tens of millions of new viewers, as our legendary auction expands to an event carried live on nationally broadcast television across the larger platform of the FOX network," said Craig Jackson, Chairman and CEO of Barrett-Jackson. "Our 2014 Scottsdale auction is shaping up to be our biggest event yet and we're excited to share this lifestyle experience with new viewers and die-hard enthusiasts. The collector car industry is evolving and we're proud to be part of it."
The Barrett-Jackson Collector Car Auction will be televised to the largest television audience in collector car auction history. It provides the auction company an opportunity to both reach the already dedicated automotive enthusiast and to introduce its high-energy presentation and collector car lifestyle to a broad new audience.
Executive Producer Rick Miner talked about the auction, and what viewers can expect.
"FOX continues to grow and expand the viewership reach for our Barrett-Jackson programming, including the auction's first-ever appearance on FOX and the addition of the FOX Business Network to our regular coverage hours - it doesn't get any better than that," Miner said. "During our FOX coverage, a series of incredible American muscle cars are set to cross the Barrett-Jackson auction block, immediately followed by 'Super Saturday' on the National Geographic Channel, which includes the prestigious Salon Collection, an exclusive collection of rare cars. It will be a great showcase for the hobby."
2014 BARRETT-JACKSON SCOTTSDALE COVERAGE (Subject to Change):
DATE NETWORK EASTERN MOUNTAIN
---- ------- ------- --------
Tuesday, Jan. 14 FOX Sports 2 7:00 - 9:00 PM 5:00 - 7:00 PM
---------------- ------------ -------------- --------------
Tuesday, Jan. 14 FOX Business Network 9:00 - 11:00 PM 7:00 - 9:00 PM
---------------- -------------------- --------------- --------------
Wednesday, Jan. 15 FOX Sports 2 7:00 - 9:00 PM 5:00 - 7:00 PM
------------------ ------------ -------------- --------------
Wednesday, Jan. 15 FOX Business Network 9:00 - 11:00 PM 7:00 - 9:00 PM
------------------ -------------------- --------------- --------------
Thursday, Jan. 16 FOX Sports 2 7:00 - 9:00 PM 5:00 - 7:00 PM
----------------- ------------ -------------- --------------
Thursday, Jan. 16 FOX Business Network 9:00 - 11:00 PM 7:00 - 9:00 PM
----------------- -------------------- --------------- --------------
Friday, Jan. 17 FOX Sports 1 2:00 - 9:00 PM 12:00 - 7:00 PM
--------------- ------------ -------------- ---------------
Friday, Jan. 17 FOX Business Network 9:00 PM - 12:00 AM 7:00 - 10:00 PM
--------------- -------------------- ------------------ ---------------
Saturday, Jan. 18 FOX 3:00 PM - 5:00 PM 1:00 - 3:00 PM
----------------- --- ----------------- --------------
Saturday, Jan. 18 National Geographic
Channel 5:00 PM - 12:00 AM 3:00 - 10:00 PM
----------------- -------------------- ------------------ ---------------
Sunday, Jan. 19 FOX Sports 2 2:00 PM - 5:00 PM 12:00 - 3:00 PM
--------------- ------------ ----------------- ---------------
Sunday, Jan. 19 FOX Sports 1 5:00 PM - 7:00 PM 3:00 - 5:00 PM
--------------- ------------ ----------------- --------------
To preview this year's auction, FOX Sports 1 presents a special SCOTTSDALE 2014 PREVIEW SHOW premiering Thursday, Dec. 19 at 8:00 PM ET (6:00 PM MT). This show takes a look at many of the headlining vehicles crossing the block this January and shares their background stories.
THE SCOTTSDALE 2014 PREVIEW SHOW (Subject to Change):
DATE NETWORK EASTERN MOUNTAIN
---- ------- ------- --------
Thursday, Dec. 19* FOX Sports 1 8:00 - 9:00 PM 6:00 - 7:00 PM
----------------- ------------ -------------- --------------
Wednesday, Dec. 25 FOX Sports 2 10:00 - 11:00 PM 8:00 - 9:00 PM
------------------ ------------ ---------------- --------------
Thursday, Dec. 26 FOX Sports 1 2:00 - 3:00 PM 12:00 - 1:00 PM
----------------- ------------ -------------- ---------------
*Denotes Premiere
In addition, premiering Dec. 25 at 5:00 PM ET (3:00 PM MT), FOX Sports 2 presents a real taste of the auction as it relives the best moments, stories and sales in the BEST OF SCOTTSDALE 2013.
BEST OF SCOTTSDALE 2013 (Subject to Change):
DATE NETWORK EASTERN MOUNTAIN
---- ------- ------- --------
Wednesday, Dec. 25 FOX Sports 2 5:00 - 10:00 PM 3:00 - 8:00 PM
------------------ ------------ --------------- --------------
For more information about Barrett-Jackson, visit http://www.barrett-jackson.com or call 480-421-6694. To contact a Salon Collection specialist please call (480) 663-6255. To purchase tickets, please visit http://www.barrett-jackson.com/scottsdale/tickets/. Follow Barrett-Jackson on Twitter at @Barrett_Jackson.
For more information on FOX Sports 1, please visit: HERE and follow FOX Sports on Twitter at @FOXSports, @FOXSports1, @National_Geo, @FOXBusiness and @FOXSportsPR.
-Barrett-Jackson.com --- FOXSports.com-
About The Barrett-Jackson Auction Company
Established in 1971 and headquartered in Scottsdale, Ariz., Barrett-Jackson, the world's leading collector car auctions and automotive lifestyle events, specializes in providing products and services to astute classic and collector car owners and automotive enthusiasts around the world. The company produces The World's Greatest Collector Car Auctions(TM) in Scottsdale, Ariz., Palm Beach, Fla., Reno Tahoe, Nev. and Las Vegas, Nev., where hundreds of the world's most sought-after, unique and valuable automobiles cross the block in front of a global audience. Barrett-Jackson also endorses a one-of-a-kind collector car insurance offering for collector vehicles and other valued belongings. With an unprecedented expert staff, including Craig Jackson, Steve Davis and Gary Bennett who have over 130 years of combined experience in the automotive field, Barrett-Jackson offers the most diverse and desirable inventory accompanied with trustworthy and transparent customer service. More information about Barrett-Jackson, including details on expanded television coverage on the FOX family of networks which includes the National Geographic channel, can be found at www.barrett-jackson.com, or by calling (480) 421-6694. 'Like' us on Facebook or follow us on Twitter @Barrett_Jackson.
About FOX Sports
FOX Sports is the umbrella entity representing 21st Century FOX's wide array of multi-platform US-based sports assets. Built with brands capable of reaching more than 100 million viewers in a single weekend, FOX Sports includes ownership and interests in linear television networks, digital and mobile programming, broadband platforms, multiple web sites, joint-venture businesses and several licensing partnerships. FOX Sports includes the sports television arm of the FOX Broadcasting Company; FOX Sports 1; FOX Sports 2; Fox's 22 regional sports networks, their affiliated regional web sites and FSN national programming; FOX Soccer Plus and FOX Soccer 2Go; FOX Deportes and FOX College Sports. In addition, FOX Sports also encompasses FOX Sports Digital, which includes FOXSports.com on MSN, FOX Sports GO, Whatifsports.com, Scout.com and Yardbarker.com. Also included in the Group are FOX's interests in joint-venture businesses Big Ten Network, BTN 2Go and STATS, LLC, as well as licensing agreements that establish the FOX Sports Radio Network.
National Geographic Channels
Based at the National Geographic Society headquarters in Washington, D.C., the National Geographic Channels US are a joint venture between National Geographic and Fox Networks. The Channels contribute to the National Geographic Society's commitment to exploration, conservation and education with smart, innovative programming and profits that directly support its mission. Launched in January 2001, National Geographic Channel (NGC) celebrated its fifth anniversary with the debut of NGC HD. In 2010, the wildlife and natural history cable channel Nat Geo WILD was launched, and in 2011, the Spanish-language network Nat Geo Mundo was unveiled. The Channels have carriage with all of the nation's major cable, telco and satellite television providers, with NGC currently available in 85 million U.S. homes. Globally, National Geographic Channel is available in more than 440 million homes in 171 countries and 38 languages. For more information, visit www.natgeotv.com.
SOURCE Barrett-Jackson
Barrett-Jackson
CONTACT: Winn Maddrey, FleishmanHillard, 704.905.2912, winn.maddrey@fleishman.com, or David Harris, FOX Sports, 704-756-9301, David.harris@fox.com, or Stacy Pearson, Up Agency, (602) 577-6888, stacy@up-agency.com
Web Site: http://www.barrett-jackson.com
-------
Profile: intent
0 Comments:
Post a Comment
<< Home