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Tuesday, August 23, 2011

Encoding.com and Wowza Media Systems Partner to Simplify Adaptive Bitrate Video Streaming

Encoding.com and Wowza Media Systems Partner to Simplify Adaptive Bitrate Video Streaming

Encoding.com + Wowza = Problem Solved

SAN FRANCISCO, Aug. 23, 2011 /PRNewswire/ --Encoding.com, the world's largest video encoding service, and Wowza Media Systems®, the "any screen done right(TM)" media server software company, today announced a partnership that provides Wowza customers with custom Encoding.com presets to simplify the preparation and transcoding of videos into the optimal formats for adaptive bitrate delivery by Wowza Media Server®.

(Logo: http://photos.prnewswire.com/prnh/20110124/SF34134LOGO)

"Wowza has done an amazing job simplifying the very complex process of streaming video to the plethora of devices and platforms," said Jeff Malkin, President of Encoding.com. "This partnership expands that notion by leveraging Encoding.com's custom Wowza transcoding presets, so Wowza customers can remove yet another complicated component in their video workflow."

The award winning Wowza Media Server supports both live and VOD adaptive bitrate streaming. However, encoding file content for adaptive bitrate delivery to popular playback clients, such as Flash®, Silverlight® and Apple iPhone®/iPad®, can be challenging for many enterprises. Utilizing Encoding.com's cloud-based encoding solution and proprietary Encoding Intelligence(TM), Wowza customers can take advantage of a new set of Wowza encoding presets to easily produce common adaptive bitrate files from the plethora of source file formats, for any-screen delivery by Wowza Media Server.

"Wowza is committed to offering our customers unified solutions to manage their live and on-demand video delivery," said Dave Stubenvoll, CEO and co-founder of Wowza Media Systems. "By partnering with Encoding.com, a trusted brand in the video ecosystem, our customers no longer need to struggle with the complex encoding process. Encoding.com simply takes care of it."

About Wowza Media Systems

Wowza Media Systems is the premier media server software company delivering an industrial-strength infrastructure for live video, video-on-demand, live recording, and video chat. Wowza has a singular focus on delivering high-performance media server software to service providers, media properties, enterprises, and other organizations serious about delivering video to any digital screen -- computer, mobile phone, or home TV. More than 80,000 global licensees in entertainment, social media, advertising, enterprise, education, government, and Internet commerce have deployed Wowza's media server software to date. Wowza Media Systems is privately held with headquarters in Evergreen, Colo. For more information, visit Wowza Media Systems at www.wowza.com.

About Encoding.com

Encoding.com, the world's largest video encoding service and provider of Vid.ly, the universal video platform, powers over 2,000 companies, including leading brands across media and entertainment, eLearning, retail, telecommunications, lifestyle, and advertising. Blending a flexible SaaS model using cloud-computing platforms, Encoding.com enables publishers and developers to instantly scale, while eliminating expensive video infrastructure investments. Encoding.com supports all popular web and mobile formats utilizing its proprietary Encoding Intelligence(TM) to accelerate processing, reduce errors and optimize video for any device. Gartner recognized Encoding.com as a "Cool Vendor 2011." For ongoing Company updates, please see http://blog.encoding.com or follow @encodingdotcom on Twitter.

SOURCE Encoding.com

Photo:http://photos.prnewswire.com/prnh/20110124/SF34134LOGO
http://photoarchive.ap.org/
Encoding.com

CONTACT: Veronica Esbona of Wall Street Communications, +1-954-392-6990, veronica@wallstcom.com, for Wowza Media Systems; or Frances Mann-Craik of Addison Marketing, +1-408-868-9577, frances@addisonmarketing.com, for Encoding.com

Web Site: http://www.wowza.com


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