Watch the Best of the ICC World Cup Highlights on STAR Plus North America Starting This February 2011

Watch the Best of the ICC World Cup Highlights on STAR Plus North America Starting This February 2011

LOS ANGELES, Feb. 4, 2011 /PRNewswire/ --The cricket fever is about to begin, with the broadcast of the ICC Cricket World show, which will air on STAR Plus throughout North America, bringing in the best action-packed highlights from the World Cup tournament beginning this February 26th, 2011. All cricket aficionados gear up for this years' World-Cup and stay tuned to the latest highlights only on STAR Plus.

STAR Plus will showcase the best of cricket highlights from the World-Cup 2011, comprising highlights of 49 matches over a 6-week period where the matches are held in the sub-continent South Asian countries: India, Sri Lanka and Bangladesh. The first highlight show from the World-Cup will be telecast on February 26th, 2011. ICC Cricket World show will provide the latest cricket news, recent cricket action as well as off-field features and up and personal interviews with the sportsmen from around the world.

"We're excited to be able to compliment our robust programming schedule with highlights of the upcoming ICC World Cup--and further deliver to our viewers throughout North America, the best that STAR Plus has to offer," said David Wisnia, STAR's Senior Vice President of Distribution, Sales and Marketing and head of STAR's North American office.

In the group stages, STAR Plus will air all the high-points of the matches, bringing in all the drama and excitement on-field, on your favorite channel. Additionally, you can witness the highlights from the Quarter finals, Semi finals and the grand Finale matches. Tune in to the gripping world of cricket drama & catch the latest updates and all you need to know of the World-Cup this 2011 only on STAR Plus, where full-highlight coverage reigns!

All this and a lot more await you all this month only on STAR Plus!

About STAR

STAR is a leading media and entertainment company in Asia. STAR broadcasts over 60 television services in ten languages to more than 300 million viewers across 53 Asian countries. STAR channels cover all genres including general entertainment, sports (ESPN, Star Sports), movies (Star Chinese Movies, Star Gold, Star Movies), music (Channel [V]), and news and current affairs (Star News, Star Ananda, Star Majha, Phoenix InfoNews Channel). STAR controls over 20,000 hours of Indian and Chinese programming and also owns the world's largest contemporary Chinese film library, with more than 600 titles, featuring superstars including Jackie Chan, Chow Yun Fat and Bruce Lee. In partnership with leading companies in Asia, STAR businesses extend to filmed entertainment, television production, cable systems, direct-to-home services, terrestrial TV broadcasting, wireless and digital services. STAR is a wholly owned subsidiary of News Corporation. www.startv.com

SOURCE STAR Plus

STAR Plus

CONTACT: Rachna Chopra of STAR, +1-310-369-8199, Rachna.Chopra@startv.com

Web Site: http://www.startv.com

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