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Wednesday, April 14, 2010

Allen Brothers and Chef Emeril Lagasse Team Up To Launch Emeril's Red Marble Steaks

Allen Brothers and Chef Emeril Lagasse Team Up To Launch Emeril's Red Marble Steaks

CHICAGO, April 14 /PRNewswire/ -- Allen Brothers Steaks has partnered with world-renowned Chef Emeril Lagasse to launch Emeril's(TM) Red Marble Steaks, a new division of the 120-year-old company that began operating in the famous stockyards of Chicago in 1893. The products will be available for purchase online beginning May 1st at RedMarbleSteaks.com.

(Logo: http://www.newscom.com/cgi-bin/prnh/20100414/NY86499LOGO)

The new line of steaks represents Chef Lagasse's long-standing desire to offer customers great steaks at reasonable prices, along with Allen Brothers' unmatched reputation for quality and steadfast commitment to customer service and innovation.

"We are pleased to welcome Emeril Lagasse to the Allen Brothers family," said Todd Hatoff, president of Allen Brothers Steaks. "With Chef Lagasse's commitment to quality and our tradition of excellence, we have built a strong team for bringing the best possible products to each of our customers."

Emeril's(TM) Red Marble Steaks will feature premium, high-quality cuts of beef that include filet mignon, bone-in rib eyes, classic Porterhouse, New York strips, rib roasts, tenderloins, and more. For those who love their steaks thick, tender, juicy and flavorful, at prices every bit as palatable, Chef Lagasse and Allen Brothers have just kicked it up a notch.

"I'm so excited to be partnering with my friends at Allen Brothers to offer this line of high-quality steaks," said Emeril Lagasse. "Emeril's(TM) Red Marble Steaks are jamming with flavor - now everyone can have our delicious steaks delivered right to their doorstep - to grill up or cook at home anytime."

As an Allen Brothers company, Emeril's(TM) Red Marble Steaks will guarantee the quality, grade, and condition for all products through the company's "Promise of Excellence." The Allen Brothers' "Promise of Excellence" assures that if any order fails to live up to any aspect of this guarantee, the products will be replaced.

Emeril's(TM) Red Marble Steaks will be available for order online starting May 1st. For more information and to sign up for updates about the Emeril's(TM) Red Marble Steaks, visit www.RedMarbleSteaks.com.

About Allen Brothers Steaks

Allen Brothers Steaks was founded in 1893 in Chicago's historic Union Stockyards area. Today, it is the country's leading source of USDA Prime, which consists of the finest one to three-percent of all American beef. The U.S. Department of Agriculture calls Allen Brothers' meat "the ultimate in tenderness, juiciness, and flavor," and the brand can be found in many of the most revered steakhouses in the U.S. Allen Brothers Steaks are also the steak of choice for top chefs throughout the country. In addition to beef, Allen Brothers delivers the finest pork, lamb, veal, seafood, prepared side dishes, desserts and more, directly to consumers via its renowned catalog and website. In Spring 2010, Allen Brothers partnered with Emeril Lagasse to launch Emeril's Red Marble Steaks. Allen Brothers Steaks is led by Todd Hatoff, president and fourth-generation member of the company's founding family. For more information about Allen Brothers Steaks and Emeril's Red Marble Steaks, visit www.AllenBrothers.com, www.RedMarbleSteaks.com, or call (800) 957-0111.

About Emeril Lagasse

Chef Emeril Lagasse is the chef/proprietor of thirteen restaurants across the country. He is a national TV personality, and the host of The Emeril Lagasse Show, a new weekly primetime series premiering on ION Television, April 18 at 8 pm which will capture Emeril's passion for people, entertainment, music, food and celebration. He is also the host of Emeril Green, an original series exploring fresh and seasonal ingredients on Discovery's Planet Green. His show Essence of Emeril can be seen on Food Network, and Emeril Live appears on both Fine Living and Food Network. Emeril is the best-selling author of fourteen cookbooks including his latest, Emeril 20-40-60: Fresh Food Fast. Emeril Lagasse joined the Martha Stewart family of brands in 2008; Martha Stewart Living Omnimedia (NYSE:MSO) acquired the assets related to Emeril's media and merchandising business, including television programming, cookbooks, and emerils.com website and his licensed kitchen and food products. In September 2002, Emeril established the Emeril Lagasse Foundation to support and encourage culinary arts and education programs for children. As of November 2009, Emeril Lagasse Foundation has given over $3.2 million to children's causes in New Orleans and on the Gulf Coast.

Photo: http://www.newscom.com/cgi-bin/prnh/20100414/NY86499LOGO
PRN Photo Desk, photodesk@prnewswire.com
Source: Allen Brothers Steaks

CONTACT: Sarah Bender, sarah@bullfrogandbaum.com, or Kate Kendall,
kate@bullfrogandbaum.com, both of Bullfrog & Baum, +1-212-255-6717, for Allen
Brothers Steaks

Web Site: http://www.allenbrothers.com/
http://www.redmarblesteaks.com/


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