Sears Teams Up With Actress Selena Gomez to Find America's Next Air Band

Sears Teams Up With Actress Selena Gomez to Find America's Next Air Band

WHO: Sears is teaming up with Selena Gomez to give customers the
power to bring out their inner rock star in a search for
America's next Air Band! Four band members will be selected to
be a part of the Sears Air Band and appear in their own Air Band
music video with Selena Gomez. The Sears Air Band will also play
a live concert later this summer.

(Photo: http://www.newscom.com/cgi-bin/prnh/20090612/CG31886)

Starting June 12, visitors can join Selena by checking out
www.Arrivelounge.com. Here, they can vote for their favorite
Air Band contenders and have the opportunity to help Sears style
out the band! Visitors are invited to name the band, design the
band logo and even decide the hot fashions band members wear and
what kind of music they should rock out to! If America chooses
your logo and name, the winner will get awesome prizes like a
Sears back to school wardrobe makeover.

WHAT: An exclusive behind-the-scenes photo of Selena Gomez as she
teams up with Sears to announce the Search for America's next
Air Band and show off hot back-to-school fashions, is available
right now!

"Music and fashion are two of the ways I really get to express
myself. I think a lot of kids my age feel the same way. How I
am feeling on any given day really influences the type of music
I listen to and how I dress...That's one of the reasons I am
working with Sears, because they have such a wide variety of
different fashions, you can always find the styles that fit your
own personal look."
-- Selena Gomez

WHERE: The coolest place to be this summer is on the Arrivelounge.com
Web site where users can get a first-hand look at all the hot
new fashions from Sears. Whatever your style, Sears has
everything kids need to express themselves and get the look they
want for back-to-school.

WHEN: Visit www.Arrivelounge.com starting June 12, 2009 for a variety
of contests, games, sweepstakes, upcoming events and the hot new
fashions from Sears.

Follow the Air Band competition with Twitter updates on
ArriveLounge.com or @Twitter.com/arrivelounge.

CONTACT: For more information, and access to an exclusive Selena photo,
contact Carolyn Goldberg (carolyn.goldberg@eurorscg.com) or
212-367-6947.

/PRNewswire -- June 12/

Photo: http://www.newscom.com/cgi-bin/prnh/20090612/CG31886
http://photoarchive.ap.org/
AP PhotoExpress Network: PRN1
PRN Photo Desk, photodesk@prnewswire.com
Source: Sears Holdings Corporation

Web Site: http://www.searsholdings.com/
http://www.arrivelounge.com/

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