Public Access Television Will Never be the Same

Public Access Television Will Never be the Same

OSLO, Norway, April 14/PRNewswire/ --

- never.no's Community TV Brings Broadcast to the People

- Visit never.no at the 2009 NAB Show, Booth N1830

never.no, creator of the software suite that powers the world's most
popular participation TV solutions, today announced the launch of Community
TV, a new and cost-effective way for schools, churches, nonprofits, and other
organizations to manage and broadcast their own television programming both
on-air and online.

"The never.no Community TV suite does nothing less than change the
fundamentals of public access television," said Lars Lauritzsen, CEO of
never.no. "Using Community TV, an organization can dramatically reduce the
costs of hardware, infrastructure, and labor compared with traditional
broadcast methods. At the same time, Community TV offers a truly
community-driven television experience through user-provided content and
interactive participation across multiple communication technologies."

A turnkey system, Community TV relies on never.no's participation TV
software to provide an end-to-end solution for ingest, automation, and
playout of user-provided content. The system also enables secure access to
content so that it can be edited by users designated by the site owner.
Community TV can be installed as enterprise software on the site owner's own
servers, or it can be accessed as Software as a Service (SaaS) over the
Internet.

Community TV is easy to use. Without needing any broadcast experience, a
designated user can submit and schedule broadcast-quality video via Web
browser from any location with an Internet connection. Community TV thus has
the potential to replace any existing system that combines ingest, traffic,
scheduling, and automation, not to mention transcoding for publishing to the
Web.

Community TV also harnesses the interactive power of the traditionally
competing technologies of Web and mobile to create an integrated, interactive
media experience. Content uploaded for television broadcast is simultaneously
uploaded for Web distribution. Participants can then view the content at
their leisure, rate content, and write comments that others can view. Using
additional never.no technology, comments entered on the Web or from mobile
text messages can be broadcast on air with the relevant user content.
Participants are empowered as content creators and commentators, fostering a
sense of community and loyalty while minimizing the need for staffing by the
site owner.

The Community TV platform is based on technology from Harris Corporation
(NYSE: HRS), including the NEXIO AMP(TM) advanced media platform and the
Inscriber(R) RTX(TM) on-air HD/SD graphics solution. The NEXIO AMP server
manages playout for all user video content, and RTX brings both the channel's
brand and the viewer's voice to life with a rich, graphical look and feel and
interactive messaging.

"We are pleased to support never.no's successful venture to create a
truly customized, integrated broadcast solution that enables such a dynamic
and interactive viewer experience," said Tim Thorsteinson, president of
Harris Broadcast Communications. "The NEXIO AMP server is widely recognized
as a tool that enables a significant reduction in the costs associated with
content acquisition, production, distribution, and management, and the RTX is
an extremely flexible and powerful platform that provides operators with a
great deal of creative freedom to handle complex graphics requirements."

More information on Community TV and other never.no products is available
at http://www.never.no or by phone at +47-22-01-66-20.

About never.no

never.no connects broadcasters, brands, outdoor media owners, and digital
screen networks with online and mobile consumers. never.no's interactive
video platform enables audience participation by modifying the video stream
based on live, user-submitted opinions and content. Able to function with
traditional TV, Web TV, IPTV, and mobile TV platforms, the never.no product
suite powers interactive TV formats and entire channels and allows viewers to
participate through mobile phones and the Internet. With datacenters in Oslo,
Los Angeles, and Dubai, never.no serves customers including broadcast, telco,
and media companies worldwide. More information about never.no products is
available at http://www.never.no.

All trademarks appearing herein are the property of their respective
owners.

never.no Contact:
Lars Lauritzsen
CEO
Tel: +47-22-01-66-20
E-mail: lars@never.no

Source: never.no

Agency Contact: Marguerite Clark, Wall Street Communications, Tel: +33-1-45-25-6-91, E-mail: marguerite@wallstcom.com. never.no Contact: Lars Lauritzsen, CEO, Tel: +47-22-01-66-20, E-mail: lars@never.no

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