Verizon to Open Unique 'Store Within a Store' on Friday (Nov. 28) Featuring Largest TV Screen in New England
Verizon to Open Unique 'Store Within a Store' on Friday (Nov. 28) Featuring Largest TV Screen in New England
READING, Mass. -- Verizon will open the company's new Lifestyle Store on Friday, Nov. 28, at 11 a.m. inside the Jordan's Furniture megastore here. The Verizon "store within a store" is designed to resemble a home setting, and consumers will be able to test out FiOS Internet and FiOS TV projected on a 192-inch flat screen TV, the largest TV screen in New England, in surroundings provided by Jordan's Furniture.
WHEN: Friday, Nov. 28, at 11 a.m.
WHERE: Verizon Lifestyle Store at Jordan's Furniture, Walker's
Brook Drive, Reading
WHO: Bob Driscoll, Verizon regional vice president of sales
Peter Bolton, vice president of Jordan's Furniture stores
BACKGROUND: Verizon and Jordan's Furniture enjoy a unique marketing
arrangement, which includes the Verizon IMAX Theater. The
two companies have worked together to create a unique store,
constructed to resemble a living room and home office and
featuring a 192-inch flat screen TV (16 feet by 9 feet), the
largest TV screen in New England.
MEDIA CONTACTS: Phil Santoro (Verizon) 617-743-4760 or
(cell) 781-439-5280
Heather Copelas (Jordan's Furniture) 508-828-4065
/PRNewswire - Nov. 25/
Source: Verizon
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