/C O R R E C T I O N -- International Snowmobile Manufacturers Association/

/C O R R E C T I O N -- International Snowmobile Manufacturers Association/

In the news release, "ISMA 'Make It Snow' Snow Dance Video Released Today," issued earlier today by International Snowmobile Manufacturers Association over PR Newswire, we are advised by the company that the third bullet should read "The snowmobiling industry employs over 90,000 men and women in North America and over 6,000 in Europe" rather than "The snowmobiling industry employees over 90,000 men and women in North America and over 6,000 in Europe" as originally issued inadvertently. Complete, corrected release follows:

ISMA 'Make It Snow' Snow Dance Video Released Today

HASLETT, Mich., Nov. 18 /PRNewswire/ -- FACT: Snowmobilers like snow.

FACT: The economies of the US, Canada and much of Europe are bolstered by snowmobiling activities.*

So today, the International Snowmobile Manufacturers Association (ISMA) released a Snow Dance video on the Internet here: http://www.gosnowmobiling.org/snowdance.html . The Snow Dance shown in the video is designed to make it snow, thus hastening the arrival of the snowmobiling season.

(Logo: http://www.newscom.com/cgi-bin/prnh/20081118/CLTU107 )

The new Snow Dance video features a mom, dad and their two teenage children singing and dancing around four snowmobiles. In the video, there is no snow on the ground but it is obvious this avid snowmobiling family really wants it to snow.

The video has been posted on the ISMA's consumer website: www.gosnowmobiling.org . The link to the website video has been sent to the presidents of all snowmobile associations, organizations, federations and clubs for distribution to their members. In addition, the video has been posted on YouTube.

For those interested in learning more about snowmobiling, the www.gosnowmobiling.org website is an essential tool for guidance. It provides information on how to get started in snowmobiling, dealers, renters who can supply a snowmobile in your area, destinations to take your snowmobile and more. It's a great way for the inexperienced snowmobiler to get informed. A free e-newsletter is also available to sign up for through the website.

ISMA is an organization representing the four manufacturers of snowmobiles. ISMA's main function is to provide and encourage policies, programs, and activities to improve the lifestyle activity of snowmobiling throughout the world. It maintains strong partnerships with the American Council of Snowmobile Associations (ACSA) and the Canadian Council of Snowmobile Organizations (CCSO/CCOM). For more information about ISMA, visit www.snowmobile.org .

Or write us at: International Snowmobile Manufacturers Association, 1640 Haslett Road, Suite 170, Haslett, MI 48840.

*More snowmobiling facts courtesy of the ISMA:
1. There are over 1.62 million snowmobiles in the United States, 708,500
in Canada and 460,000 in Europe.
2. Last year, Americans spent over $9 million on new snowmobiles.
3. The snowmobiling industry employs over 90,000 men and women in North
America and over 6,000 in Europe.
4. The average snowmobiler stays an average of 7.2 nights in
motels/resort rooms and spends over $4,000 a year on their fun.
5. During the 2007/2008 season, snowmobilers raised over $3 million for
charity.

PRNewswire -- Nov. 18

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20081118/CLTU107
AP Archive: http://photoarchive.ap.org/
AP PhotoExpress Network: PRN13
PRN Photo Desk, photodesk@prnewswire.com
Source: International Snowmobile Manufacturers Association

Web Site: http://www.snowmobile.org/
http://www.gosnowmobiling.org/snowdance.html
http://www.gosnowmobiling.org/

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