AT&T U-verse TV Significantly Expands HD Channel Lineup and Ethnic Programming

AT&T U-verse TV Significantly Expands HD Channel Lineup and Ethnic Programming

U-verse TV Strengthens HD Channel Lead Over Cable; Adds Chinese, Polish, Russian, French and European-Sports Packages

DALLAS, Oct. 27 /PRNewswire-FirstCall/ -- In a move that puts it squarely ahead of cable providers' High Definition (HD) channel offerings, AT&T Inc. (NYSE:T) today announced several additions to the AT&T U-verse(SM) TV channel lineup, including more than 30 new HD channels and new international programming packages for Chinese, Polish, Russian, French and European-sports audiences.

Beginning Nov. 3, U-verse TV customers will receive up to 30 new HD channels at no additional charge as part of their existing HD service subscription, depending on their programming package. With the additions, U-verse TV offers more than 75 HD channels -- exceeding the HD channel lineups offered by the major local cable providers in every U-verse market.

The newly added HD channels include several regional sports networks, premium movie channels, and popular national sports, news, women's, shopping and lifestyle networks. (Refer to the full list of HD channel additions at the end of this release.) HD service is available for $10 a month with any U-verse TV programming package. All U-verse TV packages include HD-ready equipment, and four of the five packages include an HD-ready Total Home DVR. Total Home DVR is being rolled out to all U-verse markets by the end of this year.

U-verse TV is also introducing more HD options on Nov. 10 with a new HD Premium package. Featuring Universal HD, MGM HD and Smithsonian Channel HD, the new tier can be added to an HD service subscription for an additional $5 a month. More channels will be added to the HD Premium package in the future.

"Our U-verse HD channel expansion comes as consumer demand for HD content reaches an all-time high and cable companies fall further behind," said Dan York, executive vice president of content and programming, AT&T Converged Services. "We're again expanding our channel lineup so AT&T U-verse TV customers can always find the content they enjoy -- whether that's HD, SD or in-language networks -- and watch that content when and where they want."

AT&T is also expanding the ethnic programming available on U-verse TV with several new packages for its diverse customer base including:

-- Mandarin Package, featuring CCTV-4, CTI-Zhong Tian Channel, Phoenix InfoNews and Phoenix North American Chinese Channel, for $35 a month. CTI-Zhong Tian Channel can be ordered a la carte for $12 a month, and CCTV-4, Phoenix InfoNews and Phoenix North American Chinese Channel are available a la carte for $10 a month.

-- Polish Package, featuring TV Polonia and TVP Info, for $25 a month. TV Polonia can be ordered a la carte for $20 a month.

-- Russian Package, featuring RTR Planeta and Channel One Russia, for $25 a month. Each channel is available a la carte for $15 a month.

-- TV5MONDE, featuring programs from France, Belgium, Switzerland, Canada and Quebec, for $10 a month.

-- Setanta Sports, featuring exclusively live European and international soccer, rugby and other sports, for $15 a month.

The new international packages are available starting Nov. 10 and can be added to any U-verse TV core programming package.

As part of this month's expansion, U-verse TV customers also gain access to several new standard definition channels: The Outdoor Channel, NASA TV and, as part of Paquete Espanol, WAPA America and V-me. Paquete Espanol features 24 Spanish-language channels for $10 a month with any U-verse TV core programming package.

AT&T is the only national provider to offer a 100 percent Internet Protocol-based television (IPTV) service, making AT&T U-verse TV one of the most advanced television offerings available anywhere.

AT&T's U-verse deployment is rapidly introducing competitive choice and next-generation services to more consumers. AT&T U-verse customers enjoy quadruple-play integration, enhanced features and greater value, all made possible by IP technology. AT&T U-verse TV ranked "Highest in Residential Television Service Satisfaction in the North Central, South, and West Regions," according to the J.D. Power and Associates 2008 Residential Television Service Provider Satisfaction Study(SM).

For additional information on AT&T U-verse -- or to find out if it's available in your area -- visit http://uverse.att.com/, call 800-ATT-2020 or visit a local AT&T retail location. Customers can get more information about U-verse TV programming and television events by visiting http://uverse.att.com/uconnect.

THE FOLLOWING HD CHANNELS ARE BEING ADDED TO THE AT&T U-VERSE TV LINEUP:

@Max HD
5StarMax HD
ActionMax HD
Comcast SportsNet Chicago HD
Comcast SportsNet New England HD
Encore HD
Fox Business Network HD
Fox News Channel HD
FSN Detroit HD
FSN Florida HD
FSN Midwest (Kansas City) HD
FSN Midwest (St. Louis) HD
FSN Ohio (Cincinnati) HD
FSN Ohio (Cleveland) HD
FSN Prime Ticket HD
FSN South HD
FSN Southwest (Dallas) HD
FSN Southwest (Houston) HD
FX Network HD
FX Network HD - West
Hallmark Movie Channel HD
HBO Latino HD
HBO Signature HD
HBO Zone HD
HBO2 West HD
Lifetime Television HD
Lifetime Television HD - West
MoreMax HD
Outdoor Channel HD
OuterMax HD
Planet Green HD
QVC HD
Showtime 2 HD
Showtime Extreme HD
Showtime Showcase HD
Speed HD
SportsSouth HD
SportsTime Ohio HD
Starz Comedy HD
Starz Edge HD
Sun Sports HD
The Travel Channel HD
ThrillerMax HD
TMC Xtra HD
Weather Channel HD
Wmax HD

About AT&T

AT&T Inc. (NYSE:T) is a premier communications holding company. Its subsidiaries and affiliates, AT&T operating companies, are the providers of AT&T services in the United States and around the world. Among their offerings are the world's most advanced IP-based business communications services and the nation's leading wireless, high speed Internet access and voice services. In domestic markets, AT&T is known for the directory publishing and advertising sales leadership of its Yellow Pages and YELLOWPAGES.COM organizations, and the AT&T brand is licensed to innovators in such fields as communications equipment. As part of its three-screen integration strategy, AT&T is expanding its TV entertainment offerings. In 2008, AT&T again ranked No. 1 on Fortune magazine's World's Most Admired Telecommunications Company list and No. 1 on America's Most Admired Telecommunications Company list. Additional information about AT&T Inc. and the products and services provided by AT&T subsidiaries and affiliates is available at http://www.att.com/.

(C) 2008 AT&T Intellectual Property. All rights reserved. AT&T, the AT&T logo and all other AT&T marks contained herein are trademarks of AT&T Intellectual Property and/or AT&T affiliated companies. All other marks contained herein are the property of their respective owners.

Note: This AT&T news release and other announcements are available as part of an RSS feed at http://www.att.com/rss. For more information, please review this announcement in the AT&T newsroom at http://www.att.com/newsroom.

Geographic and service restrictions apply to AT&T U-verse. Call or go to http://www.uverse.att.com/ to see if you qualify. Subscription to an AT&T U-verse programming package and an HDTV required. HD channel availability varies by package selected. Prices, dates, and programming subject to change. A monthly $10 HD Technology Fee applies for access to HD service. Full Total Home DVR functionality requires a receiver for each additional TV at $5/mo. each.

AT&T received the highest numerical score among television service providers in the South, North Central and West regions in the proprietary J.D. Power and Associates 2008 Residential Television Service Satisfaction Study(SM). Study based on 18,938 total responses from measuring providers in the South (13), North Central (11) and West (10) regions and measures consumer satisfaction with television service. Proprietary study results are based on experiences and perceptions of consumers surveyed in July 2008. Your experiences may vary. Visit jdpower.com.

Source: AT&T Inc.

CONTACT: Destiny Varghese of AT&T Inc., +1-214-665-1314,
dvarghese@attnews.us

Web site: http://www.att.com/

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