Cablevision's Optimum Rewards(R) Program Surpasses 500,000 Registered Members

Cablevision's Optimum Rewards(R) Program Surpasses 500,000 Registered Members

Optimum Rewards Offers Customers With All Three Optimum Services Free Movie Nights, Significant Savings At Local Attractions And Special Events For The Whole Family

BETHPAGE, N.Y., Sept. 18 /PRNewswire-FirstCall/ -- Cablevision Systems Corp. (NYSE:CVC) today announced that its Optimum Rewards program has surpassed more than 500,000 registered members. Optimum Rewards offers qualifying customers who have all three Optimum services an automatic monthly bottom-of-the-bill discount. Plus, customers that sign up for the program also enjoy additional benefits, which include free movies at all Clearview Cinemas locations every Tuesday, significant savings on movie tickets anytime, ongoing discounts at a variety of top area attractions, the opportunity to win unique experiences and savings from participating retailers.

"Optimum Rewards is a unique program that extends valuable and compelling benefits to our three-product customers, and we are thrilled to announce that we have already exceeded more than 500,000 registered members," said Gemma Toner, Cablevision's senior vice president of marketing and business development. "Not only do our customers enjoy the value and superiority of our award winning Optimum television, phone and high-speed Internet services, but they also receive the added perks and benefits that come with the Optimum Rewards program."

Optimum Rewards is a free rewards program, Cablevision's way of saying "Thank You" to residential customers who have all three Optimum Services: iO TV(R) service with Family cable and above, Optimum Online(R) and Optimum Voice(R). Customers can quickly and easily sign up for Optimum Rewards membership at http://www.optimumrewards.com/

Optimum Rewards members have enjoyed access to recent, free advanced screenings of popular new release films including Star Wars: The Clone Wars, Kung Fu Panda, Sponge Bob "Pest of the West," and Enchanted, as well as the opportunity to win once-in-a-lifetime unique experiences.

Recent experiences include: a seven day/six night trip to the Atlantis Resort, Paradise Island, The Bahamas; VIP package featuring 20 tickets to GO, DIEGO, GO LIVE! "The Great Jaguar Rescue" at Radio City Music Hall with a private, post-show Rainforest Party featuring a cast member and; the Baseball Spring Training event in Port St. Lucie, Florida - which allowed the contest winner to meet top NY baseball players.

Optimum Rewards customers also receive a number of anytime benefits for the whole family at top area attractions including:

-- Clearview Cinemas - Discounted movie tickets every day of the week and free movie tickets on Tuesdays

-- Hershey Park - Hershey, PA - Save $12 on single-day admission tickets

-- Dutch Wonderland Amusement Park - Hershey, PA - Save $5 on single-day admission

-- New York Aquarium - Brooklyn, NY - Save up to 36 percent on one-day general admission

-- Bronx Zoo - Bronx, NY - Save 20 percent on one-day general admission

-- Madame Tussauds Museum - New York City - Save 25 percent off individual admission

-- Liberty Science Center - Jersey City, NJ - Save $3 each on the purchase of up to five exhibition or combination tickets

-- Atlantis Marine World Aquarium - Riverhead, NY - Save $5 on Pay One Price admission

-- Madison Square Garden and Radio City Music Hall - New York City - Special ticket offers to great events and shows

-- Exclusive opportunities to play to win once-in-a-lifetime Unique Experiences

-- Shopping discounts

For more information and a full list of program benefits see www.optimumrewards.com

About Cablevision

Cablevision Systems Corporation (NYSE:CVC) is one of the nation's leading media and entertainment companies. Its cable television operations serve more than 3 million households in the New York metropolitan area. The company's advanced telecommunications offerings include its iO TV(R) digital television, Optimum Online(R) high-speed Internet, Optimum Voice(R) digital voice-over-cable, and its Optimum Lightpath integrated business communications services. Cablevision operates several successful programming businesses, including AMC, IFC, Sundance Channel and WE tv, through Rainbow Media Holdings LLC, and serves the New York area as publisher of Newsday and other niche publications through Newsday LLC. In addition to these businesses, Cablevision owns Madison Square Garden and its sports teams, the New York Knicks, Rangers and Liberty. The company also operates New York's famed Radio City Music Hall, the Beacon Theatre, and the Chicago Theatre, and owns and operates Clearview Cinemas.

Source: Cablevision Systems Corp.

CONTACT: Patrick MacElroy, +1-516-803-1249, for Cablevision Systems
Corp.

Web site: http://www.cablevision.com/
http://www.optimumrewards.com/

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