Lifetime Network's Every Woman Counts Campaign Heads to Both National Political Conventions to Engage and Empower Women

Lifetime Network's Every Woman Counts Campaign Heads to Both National Political Conventions to Engage and Empower Women

- Please Post these Events in Your Convention Coverage - and Plan to Attend -

- Every Woman Counts Bus Tour Criss-Crossing the Country: Women Can Register to Vote and Create Original Videos for Lifetime's YouTube(TM) Channel -

- New Site www.everywomancounts08.com Destination for Convention Resources, Featuring Exclusive Behind-the-Scenes Interviews with the Women Running Both Conventions -

NEW YORK, Aug. 12 /PRNewswire/ --
LIFETIME AND ITS PARTNERS' CONVENTION EVENTS IN COLORADO AND MINNESOTA:
Future Frontrunners Summit
Monday, 8/25, The Curtis Hotel, Denver, CO
Monday, 9/1, The Minnesota History Center, St. Paul, MN

A day-long summit with women elected officials, journalists and advocates will be held for winners of Lifetime's Future Frontrunners essay and video contest to identify the next generation of women leaders. The competition for high school and college students was launched in partnership with CosmoGIRL!'s Project 2024 to promote girls leadership, and Declare Yourself, a nonpartisan, non-profit campaign to register more 18-year-olds to vote.

(Logo: http://www.newscom.com/cgi-bin/prnh/20080804/NYM123LOGO )

Every Woman Counts Late-Night Celebrations

Tuesday, 8/26, Cowboy Lounge in LoDo, Denver, CO -- Lifetime Networks and Rock the Vote

Monday, 9/1, BarFly, Minneapolis, MN -- "Political Chicks a Go-Go" Lifetime Networks, RightNOW and Rock the Vote

A high-profile gathering of hundreds of women elected officials, political leaders, campaign staff, advocates, partners, delegates and celebrities to encourage women and youth to register and vote, speak out on the issues that matter to them most and inspire and empower them to become more involved this election year and beyond.

Celebrations of Women's Leadership
Tuesday, 8/26, Thursday, 8/28, Colorado Convention Center, Denver, CO

Democratic Women's Caucus Breakfast Rally, Lifetime Networks celebrates the Women's Caucus, with thousands of delegates and elected officials.

Tuesday, 9/2, Minneapolis/St. Paul, MN
Lifetime Networks honors key Republican women leaders.

Every Woman Counts Bus Finale at Conventions -- Media Welcome at Stops & Finale

Lifetime's Every Woman Counts bus tour is winding across the country making 14 stops in 11 markets, with final destinations in Denver and Minneapolis/St. Paul for the Democratic and Republican National Conventions. Market stops remaining include: August 14, San Antonio, TX; August 18, Albuquerque, NM; August 20, 25-28, Denver, CO; August 31, Kansas City, MO; and September 1-4, Minneapolis/St. Paul. At each tour stop, women can register to vote at myLifetime.com, watch Lifetime Every Woman Counts PSAs and "If I were president ... " vignettes from celebrities such as Reba McEntire, Queen Latifah, Jewel, and many more, and upload videos to Lifetime's YouTube(TM) Channel (www.youtube.com/lifetime) declaring what they would do if they were president, to highlight the issues most important to them this historic presidential election year.

Log Onto everywomancounts08.com for 24/7 Convention Resources

Viewers at home can also track the Every Woman Counts YouTube bus on its trip around the country and follow all the convention action 24/7 with one easy click at www.everywomancounts08.com. The online community is designed to inform women and provide them with the resources and digital tools they need to stay informed and involved in the election. The site also features a special national political conventions resource section, including:

-- Exclusive interviews with women behind-the-scenes at the conventions,
including CEOs of both conventions
-- "Test Your Convention IQ" quiz
-- Conventions 101 page
-- Democratic and Republican National Convention highlights
-- Lifetime's activities in Denver and Minneapolis/St. Paul as well as
special content from Rock the Vote

The 2008 Every Woman Counts Web site also has voter registration tools, resources on issues important to women, user-generated videos sharing what women would do as president, and a design your own presidential candidate game.

About Every Woman Counts

Every Woman Counts is the only public service campaign dedicated to encouraging women to speak out on the issues they care about most, vote and run for office. For the first time, the 2008 Every Woman Counts initiative will leverage the power of the #1 and #2 television networks for women -- Lifetime and Lifetime Movie Network (LMN) -- and include the most extensive on-air programming, digital content and grassroots efforts to date. To expand the effort and reach women everywhere they live, work and play, Lifetime launched the first-ever Every Woman Counts media and advocacy coalition in partnership with REDBOOK, CosmoGIRL!, Marie Claire, celebrities, experts and hundreds of women's nonprofit organizations representing more than 15 million women from all sides of the political spectrum.

About Lifetime

LIFETIME is the leader in women's television and one of the top-rated basic cable television networks. A diverse, multi-media company, LIFETIME is committed to offering the highest quality entertainment and information programming, and advocating a wide range of issues affecting women and their families. LIFETIME Television, Lifetime Movie Network, Lifetime Real Women and Lifetime Digital (including myLifetime.com) are part of LIFETIME Entertainment Services, a 50/50 joint venture of Hearst Corporation and The Walt Disney Company.

Photo: NewsCom: http://www.newscom.com/cgi-bin/prnh/20080804/NYM123LOGO
AP Archive: http://photoarchive.ap.org/
PRN Photo Desk, photodesk@prnewswire.com
Source: Lifetime Networks

CONTACT: Geralyn Lucas, +1-212-424-7066, lucas@lifetimetv.com; or Nancy
Bennett, +1-800-834-1110, nancy@nancybennett.info

Web site: http://everywomancounts08.com/
http://www.youtube.com/lifetime
http://www.mylifetime.com/

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