SPEED Adds Neural-THX Surround to HD Broadcast Service

SPEED Adds Neural-THX Surround to HD Broadcast Service

KIRKLAND, Wash., July 15 /PRNewswire/ -- Neural Audio Corporation, a market leader in developing advanced audio and surround sound technologies, announced that SPEED, one of the fastest-growing sports cable television networks in the country, has integrated Neural-THX Surround professional products for their HD programming schedule covering NASCAR, Grand Am, IndyCar and more.

"Neural-THX Surround has significantly helped bring SPEED into the HD and 5.1 world with tremendous ease and simplicity," said Bruce Shapiro, coordinating technical producer for SPEED. "The MultiMerge and UpMix units keep us covered across a variety of HD efforts."

The Neural-THX Surround MultiMerge and Neural-THX UpMix professional products allow broadcasters and networks to manage their stereo and surround sound content so that the viewer at home receives a constant, natural and enveloping surround sound experience. The technology removes unwanted pops, clicks and audio dropouts associated with a typical HD broadcast using both stereo and surround sound audio.

"We are very pleased to be working with SPEED to support their HD programming initiatives," says Geir Skaaden, Neural Audio CEO. "The incredible growth of the network and its HD programming is exciting for motor fans who want the best audio experience possible."

The Neural-THX Surround sound technology is the result of a partnership between audio pioneer THX Ltd. and Neural Audio to jointly develop and market surround sound technology solutions to the automotive, broadcast, game and consumer electronics manufacturers. Today, the technology has been adopted by hundreds of television affiliate stations and leading consumer electronics brands, including Sony, Yamaha, Denon and Pioneer.

About SPEED

SPEED is the nation's first and foremost cable television network dedicated to motor sports and the passion for everything automotive. From racing to restoration, motorcycles to movies, SPEED delivers quality programming from the track to the garage. Now available in more than 78 million homes in North America, SPEED is among the fastest-growing sports cable networks in the country and, the home to NASCAR on SPEED and an industry leader in interactive TV, video on demand, mobile initiatives and broadband services. For more information, please visit http://www.speedtv.com/, the online motor sports authority.

About Neural Audio

Neural Audio is a leading audio technology company providing solutions for entertainment creation, distribution and playback. Through Neural-THX(TM) Surround, the fastest growing new surround sound format in the world, and other audio signal processing software, Neural directly enhances the consumer audio experience for home entertainment, TV and radio broadcast, automotive, portable devices and computers. Partners and customers include; THX Ltd., XM Satellite Radio, Day Sequerra, Harris Corporation, Yamaha Corporation, Sony Corporation, Pioneer Electronics, Onkyo Corporation, Denon Electronics and Marantz America. For more information, visit http://www.neuralaudio.com/ or http://www.neuralsurround.com/.

THX is a trademark of THX Ltd. which may be registered in some jurisdictions. All rights reserved. Neural Surround(TM) is a trademark owned by Neural Audio Corporation.

First Call Analyst:
FCMN Contact:

Source: Neural Audio Corporation

CONTACT: Jackie Broo, Communications Director, +1-425-814-3200, ext. 116,
Cell, +1-513-304-9514, jackie@neuralaudio.com, or Dakx Turcotte, Marketing and
Business Development Manager, +1-415-814-3200, ext.135, dakx@neuralaudio.com,
both of Neural Audio Corporation

Web site:

http://www.neuralaudio.com/
http://www.neuralsurround.com/
http://www.speedtv.com/

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