Kylie Minogue launches dazzling new fragrance, Showtime

Kylie Minogue launches dazzling new fragrance, Showtime

LONDON, February 7/PRNewswire/ --

- With Photo

Showtime

A Dazzling New Fragrance

by Kylie Minogue

The spotlights blaze, the music swells, there is electricity in the
air ... the world is your stage. It's Showtime!

All the tingling excitement of showtime captured in a dazzling
new fragrance that's the essence of fun and excitement. The exuberant,
playful side of Kylie Minogue bursting onto the stage. A unique, vibrant,
mesmerising distillation. An invitation to do your own thing in Kylie's
inimitable, star-spangled style.

Showtime Eau de Toilette. A striking, feminine, lingering,
fruity-floral scent for a free-spirited woman who loves life, sensuality and
seduction. A tantalizing cocktail of wild strawberry, loganberry and
blackcurrant leads into an armload of roses, blue freesias, lilacs and tiare
flowers spiked with sweet liquorice. All beautifully balanced on magnetic
notes of rosewood, white musk and a praline-vanilla accord.

The bottle & box. The Showtime bottle is a sparkling fusion of
a discoball and a precious jewel. Original and contemporary, it evokes the
magic and excitement of international nightlife. Light gleams from the
multiple facets, adding extra allure in bright pink tones. The carton is
distinguished by its rich pink colour struck by stage lights.

The ad. All the sizzle of Showtime sparkles in the campaign
made for print and TV. Kylie wows us from a dazzling stage, setting the
upbeat mood for Showtime.

Showtime, a dazzling fragrance that makes the world your stage.

Kylie Minogue

Showtime

A fragrance designed to dazzle with all the brilliance and
vitality of Kylie Minogue.

The creative team

Perfumer: Vincent Schaller, Firmenich

Packaging designer: Lutz Herrmann, LH Design

Ad campaign:
Print, photographed by William Baker
TV, directed by John Mathieson

The Showtime line

Eau de Toilette, 30ml GBP21.00, 50ml GBP29.00, 75ml GBP34.00

Sparkling Shower Cream, 200ml GBP12.50

Sparkling Body Lotion, 200ml GBP12.50

Kylie Minogue Showtime is previewing in selected stores from
6th February 2008.

Available nationwide from 20th February 2008.

Note to Editors

A picture accompanying this release is available through the PA
Photowire. It can be downloaded from http://www.pa-mediapoint.press.net or
viewed at http://www.mediapoint.press.net or http://www.prnewswire.co.uk.

Source: Coty UK Ltd

Coty UK Press Office: Natalia Sanchez, Senior Press Officer/Kirsty Dale, Communications Manager, Natalia_Sanchez@cotyinc.com / Kirsty_Dale@cotyinc.com. For general press enquiries please contact the PR Assistant on +44(0)208-971-1378

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