North American International Auto Show 2008 Featured on NBC's 'International Auto Show' Special Broadcast on Jan. 20, 2008 at 3 P.M.

North American International Auto Show 2008 Featured on NBC's 'International Auto Show' Special Broadcast on Jan. 20, 2008 at 3 P.M.

DETROIT, Dec. 17 /PRNewswire/ -- The North American International Auto Show (NAIAS) is proud to once again partner with NBC Sports to develop the "International Auto Show" special. The one-hour show will air on Sunday, Jan. 20, 2008 from 3 to 4 p.m. EST. This will be the fourth year that NBC Sports has hosted the "International Auto Show" special featuring the finest production and concept vehicles from NAIAS 2008 with a focus on automotive design.

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"We're thrilled about our renewed relationship with NAIAS and look forward to many more years of showcasing North America's greatest international auto show," said Jon Miller, Executive Vice President of NBC Sports. "We have some great plans in-store for this NBC Sports special that will no doubt offer our viewers a great peek at the best auto industry trends and the over-the-top concept cars that continue to expand our imagination."

James Shiftan will produce the "International Auto Show" on NBC with Sam Flood as Coordinating Producer. David Neal will serve as the Executive Producer.

NBC's Bill Weber will host the "International Auto Show" special on NBC, along with reporter, Marty Snider. The broadcast will include a sneak preview of some of the hottest cars on the market with special appearances by some of the biggest names in NASCAR and NBC Entertainment.

This special program, which will air nationally, provides millions of potential car buyers with an up-close and personal look at some of the world's most fascinating vehicles. WDIV-TV Local 4, the official local broadcast partner for the NAIAS, and the NBC affiliate in Detroit, will air the show locally. The show will feature highlights from the 2008 NAIAS Press Preview and also include footage from Industry Preview.

"Cars are an extension of our personalities, imagination and personal experiences," noted Carl Galeana, NAIAS 2008 Co-chairman. "And, that's why a national TV program illustrating the best in the auto industry will be entertaining for all ages."

For more information including special surprise guests, activities and other events associated with the NAIAS, please visit the official NAIAS Web site at www.naias.com.

NAIAS 2008 Official Dates

Press Preview will be held Sunday, Jan. 13 through Tuesday, Jan. 15. Industry Preview will be held on Wednesday, Jan. 16 and Thursday, Jan. 17. The annual black-tie Charity Preview will be held Friday evening, Jan. 18. Public Days will be held Saturday, Jan. 19 through Sunday, Jan. 27. Automotive Education Day will be held on Wednesday, Jan. 23. Racing Day will be held on Friday, Jan. 25.

The North American International Auto Show
Rod Alberts - Executive Director

Entering its 20th year as an international event, the North American International Auto Show is among the most prestigious auto shows in the world and is one of the largest media events in North America. The NAIAS is the only auto show in the United States to earn an annual distinguished sanction of the Organisation Internationale des Constructeurs d'Automobiles, the Paris- based alliance of automotive trade associations and manufacturers from around the world. The NAIAS Web site can be accessed at www.naias.com.

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Source: The North American International Auto Show

CONTACT: Elizabeth Twork of John Bailey & Associates, +1-248-362-4200,
x244, etwork@baileypr.com; or Adam Freifield of NBC Sports Communications
+1-212-664-6772, adam.freifeld@nbcuni.com

Web site:

http://www.naias.com/

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