Gizmoz Launches Be a Star

Gizmoz Launches Be a Star

New Application Lets Anyone Star in Their Own Movie, TV or Video Clip, and Share the Spotlight and Laughs with a Friend

SAN FRANCISCO, Nov. 27 /PRNewswire/ -- Gizmoz, http://www.gizmoz.com/, a social expression and user-generated media service, today launched Be a Star, an online application that lets consumers enjoy the fun and fame of starring in their own movie, TV or online video clip. Whether playing the romantic lead, jamming in a music video or performing daredevil stunts in an extreme sports clip, securing the starring role in a Gizmoz production is as easy as uploading a digital photo. To share the spotlight with a friend, upload his or her image as well.

In a matter of seconds, the Gizmoz Be a Star application converts a digital face shot into a lifelike talking 3D head. The image is then superimposed on a video character with facial expressions, audio and movements all automatically synched together. The entire 30 to 60 second production can be posted to any blog or social networking profile, shared with friends or family by email, or uploaded to a video site or web site for the entire world to see.

"Be a Star is the mother of all mash-ups," said Eyal Gever, founder and chief executive officer of Gizmoz. "It's a fun, engaging new way to personalize your entertainment, take center stage in your own production and share the hilarious results with your favorite fans. With just a couple of clicks, you and your friends can be singing, dancing or extreme jumping your way onto the big screen."

A selection of movies, TV and video clips are currently available at http://www.gizmoz.com/. Imagine gliding through the ballroom with Fred Astair, mastering the Gslide alongside Lil Mama, or taking part in the insane pranks, wild stunts and hilarious antics of the Aiya Gang on the MTV Whatever Things show, Asia's answer to Jackass from MTV Asia.

"Our show is all about trying new things, going to the extreme, and making people laugh," said Jacob Mense, chief executive officer of Aiya Media, co- creator and producer of MTV Whatever Things. "Be a Star is a perfect fit with our content. Viewers now have the opportunity to live vicariously through us. From the comfort of their own homes they can experience the heroic feats and fearless humor of the show."

Gizmoz is actively working with movie studios, music labels and production companies to continually build a rich library of video clips.

Be a Star is the latest addition to the Gizmoz service, which allows consumers to create free, photorealistic 3D http://www.gizmoz.com/ talking characters for use across the web. Personalized clips, Gizmoz Stickers and Gizmoz Answering Machine widgets make it fun to communicate online in a graphically rich and compelling way.

Gizmoz incorporates Flash throughout its service, enabling its animated characters and personalized video creations to be played on any Web browser or mobile device. Gizmoz incorporates 3GPP MMS standard videos.

About Gizmoz

Founded in 2003, Gizmoz offers consumers a new generation of character-based visual expression for use across their digital lives. The Gizmoz service makes it easy to create, customize, animate and share photorealistic 3D talking characters and videos that allow consumers to communicate and express themselves in more realistic and imaginative ways. Gizmoz is funded by Benchmark Capital, Columbia Capital and Jagen, with offices in Menlo Park, CA and Israel. For more information, visit http://www.gizmoz.com/.

First Call Analyst:
FCMN Contact:

Source: Gizmoz

CONTACT: Stephanie Gnibus of GMK Communications, +1-408-776-9727,
stephanie@gmkcommunications.com, for Gizmoz

Web site:

http://www.gizmoz.com/

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