Maroon 5 and Robin Thicke to Perform Live at VMA Fandemonium: A Concert to Benefit LIFEbeat

Maroon 5 and Robin Thicke to Perform Live at VMA Fandemonium: A Concert to Benefit LIFEbeat

Saturday, September 8th at House of Blues in Las Vegas

?uestlove of The Roots Set to Be Celebrity DJ

NEW YORK, Aug. 29 /PRNewswire/ -- The year 2007, marks a milestone for LIFEbeat, the national non-profit organization dedicated to reaching America's youth with the message of HIV/AIDS prevention, as it observes its 15th anniversary. On Saturday, September 8th at House of Blues in Las Vegas, MTV helps LIFEbeat celebrate with VMA Fandemonium: A Concert to Benefit LIFEbeat. The annual MTV concert to benefit LIFEbeat will feature sizzling performances by VMA nominated artists Maroon 5 and Robin Thicke. VMA Fandemonium will also include DJ ?uestlove of the Grammy-winning hip-hop group The Roots accompanied by MC Yameen Allworld.

VMA Fandemonium: A Concert to Benefit LIFEbeat marks one of the many MTV/LIFEbeat collaborations which began in 1995. Past concerts include UrbanAID, MTV, Levi's & LIFEbeat 'Music with a Message' concert held on World AIDS Day in 2000 and LIFEbeat 10th Anniversary in 2002.

"Since its inception, LIFEbeat has always been in the forefront of HIV/AIDS education and prevention and MTV is proud to observe their 15th anniversary milestone at this year's VMAs and will continue to support them in raising awareness and money to fight this disease," said Christina Norman, President, MTV.

"After 15 years LIFEbeat is still in the fight against HIV/AIDS in America and we are thrilled that MTV has been, and continues to be, a huge supporter of our mission," said John Cannelli, Executive Director of LIFEbeat

Tickets for VMA Fandemonium: A Concert to Benefit LIFEbeat, a 21 and over event, begin at $75.00 for General Admission, $400.00 for VIP. Tickets go on sale on August 29th at 1pm PDT, at House of Blues Box Office inside Mandalay Bay and online at www.ticketmaster.com. In addition, tickets can be won locally on 98.5 KLUC and KMXB, Mix 94.1

The "2007 MTV Video Music Awards" will air live from the Palms Casino Resort in Las Vegas on Sunday, September 9, 2007 at 9PM (Live ET/Tape Delayed PT.) Presenters and additional performers will be announced at a later date. The non-stop party includes performances by Kanye West, Rihanna, Foo Fighters, Fall Out Boy, Nelly Furtado, Timbaland, Chris Brown, Mark Ronson, T-Pain, Cee-Lo, Common, Gym Class Heroes, Amy Winehouse, For more information, please go to www.vma.mtv.com.

The official sponsor of the "VMA Fandemonium" is Rhapsody.

The official sponsors of the "2007 MTV Video Music Awards" are Chevy, Herbal Essences, Neutrogena, Pepsi Smash, Rhapsody, Sprint and Taco Bell.

Mission Statement

LIFEbeat -- The Music Industry Fights AIDS, is a national non-profit organization dedicated to reaching America's youth with the message of HIV/AIDS prevention. LIFEbeat mobilizes the talents and resources of the music industry to raise awareness and to provide support to the AIDS community. In 2007, LIFEbeat is observing fifteen years in the fight against AIDS. For more information visit: www.lifebeat.org

About House of Blues

Founded in 1992, this dynamic company with soul, spirit and vision was acquired by Live Nation in November of 2006. With 11 branded clubs, including Atlantic City, Anaheim, Chicago, Cleveland, Myrtle Beach, New Orleans, Las Vegas, Los Angeles, Orlando, San Diego and Dallas, which is expected to open in May 2007, each House of Blues club features live music, Southern-inspired cuisine in an eclectic environment celebrating the African American cultural contributions of blues music and folk art.

www.hob.com

About Live Nation

Live Nation is the world's leading live music company, annually connecting more than 60 million fans with their favorite performers at over 30,000 events. We are the largest producer of live concerts in the world, the second-largest venue management company and have a rapidly growing online presence. Live Nation creates superior experiences for artists and fans, regularly producing tours for the biggest superstars in the business, including The Rolling Stones, Barbra Streisand, Madonna, U2 and Coldplay. Globally, we own, operate and/or have booking rights for more than 170 venues, including House of Blues-branded music venues and prestigious locations such as San Francisco's Fillmore Auditorium, Nikon at Jones Beach in New York and London's Hammersmith Apollo and Wembley Arena. Live Nation's websites collectively are the second most popular entertainment event websites in the United States, according to Nielsen//NetRatings. Headquartered in Los Angeles, California, Live Nation is listed on the New York Stock Exchange, trading under the symbol "LYV." For more information regarding concerts near you, Live Nation and its businesses, please visit our website at www.LiveNation.com.

About MTV

MTV Networks, a unit of Viacom (NYSE:VIA)(NYSE:VIA.B), is one of the world's leading creators of programming and content across all media platforms. MTV Networks, with more than 130 channels worldwide, owns and operates the following television programming services - MTV: MUSIC TELEVISION, MTV2, VH1, mtvU, NICKELODEON, NICK at NITE, COMEDY CENTRAL, TV LAND, SPIKE TV, CMT, NOGGIN, VH1 CLASSIC, LOGO, MTVN INTERNATIONAL and THE DIGITAL SUITE FROM MTV NETWORKS, a package of 13 digital services, all of which are trademarks of MTV Networks. MTV Networks connects with its audiences through its robust consumer products businesses and its more than 200 interactive properties worldwide, including online, broadband, wireless and interactive television services. The network also has licensing agreements, joint ventures, and syndication deals whereby all of its programming services can be seen worldwide.

Source: MTV

CONTACT: Jennifer DeGuzman, +1-212-846-7175,
jennifer.deguzman@mtvstaff.com, or Melissa Barreto, +1-212-846-7226,
melissa.barreto@mtvstaff.com, both of MTV

Web site:

http://www.mtv.com/
http://www.vma.mtv.com/
http://www.lifebeat.org/
http://www.hob.com/
http://www.livenation.com/

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