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Monday, June 18, 2007

Integra5 Extends Partnership With SeaChange to Provide Converged Quad-Play Applications to North American IPTV Service Providers

Integra5 Extends Partnership With SeaChange to Provide Converged Quad-Play Applications to North American IPTV Service Providers

Leaders in quad-play convergence and IPTV solutions jointly market advanced IPTV applications serving TVs and PCs

CHICAGO, June 18 /PRNewswire/ -- Integra5 today announced full interoperability between SeaChange International's (NASDAQ:SEAC) TV Platform and Integra5's i5 Converged Services Platform (i5 CSP). The combined solution enables North American IPTV operators to deliver an expanded portfolio of converged quad-play applications and services across TVs, PCs and other devices. The companies will demonstrate their solutions at NXTcomm booth 2822.

The i5 CSP allows service providers to efficiently deliver real-time converged communications and content across multiple devices, including TVs and PCs, using i5 or third-party applications. The SeaChange TV Platform is an IPTV solution that includes modular client/set-top, network and back office software options that empower operators to rapidly launch a wealth of vastly differentiated IPTV services.

Together, Integra5 and SeaChange are jointly marketing to operators an open, scalable infrastructure to deliver a wide variety of converged IMS/SIP applications: SMS/MMS to TV and PC, personalized content alerts; core services (Click to Call, Call Management, Presence and Location); Caller ID (TV/PC); Call Notifications; Customer Care Notifications; RSS Alerts; Video Conferencing/Voicemail and Targeted Advertising. To accelerate deployments and minimize costs, the two companies can bring all of the advantages of these IPTV applications to today's set-top boxes, eliminating the need for service providers to deploy costly new hardware.

"IPTV service providers are looking for competitive differentiation. Together, SeaChange and Integra5 enable them to take a feature from one network in the quad play and make it work on a device connected to a different network, increasing the value of the bundle overall," said Hunt Norment, Vice President, Marketing and Business Development, Integra5. "By offering unique, personalized content and communications to end users, on any device, IPTV operators will be able to claim valuable market share."

The i5 CSP and SeaChange TV Platform provide subscribers with the ability to create and manage a single identity that transcends devices and services. With network and standards-based distributed architecture, the combined solution has the processing performance required for real-time delivery and management of signals and information between data, telephone (public switched and IP), cable TV (traditional and IPTV) and cellular networks.

"TV Platform was built for service velocity in deploying the widest range of IPTV applications and revenue opportunities by its Service Oriented Architecture approach," said Venkat Krishnan, Director of IPTV, SeaChange. "Our combined offering with Integra5 allows IPTV service providers to differentiate themselves today with unique, customizable applications that deliver incremental voice, video and data application opportunities."

About SeaChange

SeaChange International, Inc. is the leading provider of end-to-end and best-of-breed solutions for the world's television industry. Its powerful video-on-demand and advertising software and scalable hardware enable broadband and broadcast television operators to provide new on-demand services and to gain greater efficiencies in advertising and content delivery. SeaChange customers are increasing their revenues and reducing churn based on the value-added video services from SeaChange's Emmy Award-winning and patented technology. Headquartered in Acton, Massachusetts, SeaChange has product development, support and sales offices around the world. Visit www.schange.com/news_events/events_Nxtcomm2007.asp

About Integra5

Integra5 is the global leader in blending triple and quad play bundles into converged services. Featuring patented and patent-pending technologies, the company's i5 Converged Services Platform (i5 CSP) blends voice, video, data and mobile services into new communications and content applications for delivery across TVs, PCs and other devices. The i5 CSP works in today's cable and IPTV networks and can be seamlessly integrated into future IMS environments. Integra5 is headquartered in Burlington, Mass., and has an additional research and development office in Rehovot, Israel. For more information, visit www.integra5.com.

Contact: Christi Dean Jim Sheehan
Davies Murphy Group SeaChange International
(781) 418-2430 (978) 889-3064
cdean@daviesmurphy.comjim.sheehan@schange.comhttp://www.daviesmurphy.com/http://www.schange.com/


Source: Integra5

CONTACT: Christi Dean, Davies Murphy Group, +1-781-418-2430,
cdean@daviesmurphy.com, for Integra5; or Jim Sheehan, SeaChange International,
+1-978-889-3064, jim.sheehan@schange.com

Web site:

http://www.integra5.com/
http://www.schange.com/
http://www.nxtcommshow.com/
http://www.daviesmurphy.com/

Company News On-Call:
http://www.prnewswire.com/gh/cnoc/comp/638830.html


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