Entrepreneur.com Launches Video Portal with ROO

Entrepreneur.com Launches Video Portal with ROO

Online Video Content to Include Original Entrepreneur.com Programming

NEW YORK, June 11 /PRNewswire-FirstCall/ -- ROO Group (BULLETIN BOARD: RGRP) , a global leader in online video solutions for content providers, advertisers and Websites, and Entrepreneur.com, the leading Website for entrepreneurs and business owners worldwide, today announced the launch of a feature-rich video portal that will bring new channels of original, niche and general business content to the site, dramatically increasing the impact and value of the informational resources Entrepreneur.com offers its visitors.

In addition to providing visitors to Entrepreneur.com with a compelling new way to gather and understand critical business information, the ROO portal will also help Entrepreneur.com keep users on the site longer, strengthen their loyalty to the brand and support its aim of growing beyond the current 92 million monthly page views. The video segments will include relevant news clips and trend stories supplied by leading news providers such as Associated Press and Reuters, as well as Entrepreneur.com's original video content offering general business counsel and niche-specific insights and tips.

"Entrepreneur.com's visitors are sophisticated and ambitious business owners who visit our Website to find hands-on solutions and expert advice," said Chuck Fuller, senior VP of business development at Entrepreneur. "Our visitors want a highly informative and engaging experience targeted at helping them start and grow their businesses. We felt ROO was the best choice for us, offering a strategy and content library that could address our audience base and provide us with a central solution for video deployment that is simple for our visitors to use."

"We are pleased to be helping a brand as highly regarded as Entrepreneur.com better serve its visitors with a targeted, compelling video offering that provides the right content at the right time to the right audience," said Robert Petty, CEO of ROO. "Between the news programming ROO provides and Entrepreneur.com's original content featuring its own expertise and insights, business users will have an information-rich resource to help them make more-informed mission-critical business decisions."

About Entrepreneur Media, Inc.

Entrepreneur Media Inc. is the premier content provider for and about entrepreneurs. Our products engage and inspire every day with the advice, solutions and resources that fuel the bold and independent way entrepreneurs think.

After 30 years, nobody reaches more growing businesses. As the original magazine for the small and midsize business community, Entrepreneur continues to be the definitive guide to all the diverse challenges of business ownership. Entrepreneur.com is the most widely used website by entrepreneurs and emerging businesses worldwide. Entrepreneur Press publishes the books that turn entrepreneurial skills into business success.

To learn more, visit http://www.entrepreneur.com/video/index.html To advertise, please contact us at www.entrepreneur.com/mediakit

About ROO

ROO Group Inc. (BULLETIN BOARD: RGRP) through its 100% subsidiary ROO Media Corporation, is the online video solutions company focused on meeting the specific needs of large enterprise companies globally. The company's proprietary platform, the ROO Video Exchange, simultaneously services multiple video channels, audience segments and advertisers and, as such, has become a leading platform in content aggregation, distribution and targeted advertising. ROO's unique ability to offer a "many-to-many" service has helped secure its position as the Internet broadcast company of choice for companies seeking effective strategies for monetizing online video. The company has offices in the United States, United Kingdom, Germany and Australia. For additional information, please visit the Company's Web site at www.roo.com.

First Call Analyst:
FCMN Contact: erossi@kwitco.com

Source: ROO Group

CONTACT: Ellie Rossi of Kwittken & Company, +1-646-747-7151,
erossi@kwitco.com, for ROO Group

Web site:

http://www.roo.com/
http://www.entrepreneur.com/video/index.html
http://www.entrepreneur.com/mediakit

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Profile: intent