FOX News Partners With RadioShack to Offer One-Month Free Trial of #FOXN Mobile Audio Service

FOX News Partners With RadioShack to Offer One-Month Free Trial of #FOXN Mobile Audio Service

Exclusive Promotion Provides Live Audio Feed of FOX News Channel Through Cellular Phones

FORT WORTH, Texas, June 11 /PRNewswire-FirstCall/ -- RadioShack Corporation (NYSE:RSH) announced it is offering a one-month free trial of #FOXN, a new mobile product providing a live audio feed of the FOX News Channel.

Bob Kilinski, vice president of brand development and communications for RadioShack, said, "Helping people get more out of their technology is a hallmark of RadioShack stores in every neighborhood in America. It's about helping customers discover all the great things their electronic products can do for them. This is a perfect example of how customers can use their mobile handsets to stay abreast of FOX News anywhere, anytime."

Jeremy Steinberg, vice president of digital media sales and business development for FOX News, added, "This exclusive offer allows RadioShack to be on the cutting edge of our new emerging audio news and information technology. We're excited they've joined forces with us to offer this free 30-day trial to FOX fans."

The #FOXN service, proprietary technology developed by Single Touch Interactive, connects viewers to the FOX News Channel through a variety of services. In addition to offering a live audio feed of the news channel, the product also provides the latest on-demand news, business and weather headlines, ring tones and voice tones, as well as a call-back service where users are phoned when their favorite program is about to begin. The service is powered by Single Touch and is currently available on Cingular Wireless/AT&T handsets. The monthly cost is $2.99 outside of the special 30-day RadioShack promotion.

FOX News worked with RadioShack's digital agency Carat Fusion to develop the partnership. "We're working to create innovative, never-been-done-before mobile programs that help support RadioShack's leadership in the very competitive wireless retail space," said Sean Corcoran, account director at Carat Fusion. "The FOX News program is a key component of our plan because it offers a lot of benefits to the target audience beyond your typical advertising campaign."

The audio FOX News service is available to RadioShack customers with Cingular Wireless/AT&T handsets and service. The offer extends only to new #FOXN accounts and not existing subscribers.

About FOX News Channel

FOX News Channel (FNC) is a 24-hour general news service covering breaking news as well as political, entertainment and business news. For more than five years, FNC has been the most watched cable news channel in the nation and currently presents 13 out of the top 15 programs in cable news. Owned by News Corp., FNC is available in more than 85 million homes.

About RadioShack Corporation

RadioShack Corporation (NYSE:RSH) is one of the nation's most experienced and trusted consumer electronics specialty retailers. The company has a presence through more than 6,000 company-operated stores and dealer outlets in the United States, over 100 RadioShack locations in Mexico and nearly 800 wireless phone kiosks. RadioShack's dedicated force of knowledgeable and helpful sales associates has been consistently recognized by several independent groups as providing the best customer service in the consumer electronics and wireless industries. Operating from convenient and comfortable neighborhood and mall locations, RadioShack stores deliver personalized product and service solutions within minutes of where most Americans either live or work. For more information on RadioShack Corporation, or to purchase items online, visit http://www.radioshack.com/.

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Source: RadioShack Corporation

CONTACT: Charles Hodges of RadioShack Corporation, +1-817-415-3300; or
Dana Klinghoffer, FOX News, +1-212-301-3534

Web site:

http://www.radioshackcorporation.com/

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