Perfectmatch.com(R) Compatibility System and Members Star in New NBC Special "Science of Love"

Perfectmatch.com(R) Compatibility System and Members Star in New NBC Special "Science of Love"

In National Showdown of Science vs. Attraction, Perfectmatch.com's Duet(R) Compatibility System, Relationship Expert and Members Are Featured

SEATTLE, June 11 /PRNewswire/ -- Perfectmatch.com(R), a leading online dating and relationship service, today announced it has teamed up with NBC to present an exciting new dating special: "Science of Love: A Modern Dating Experiment." This program airs Monday, June 25th (10 p.m. ET-PT/9 p.m. CT) and is hosted by Mark Consuelos ("All My Children").

In a unique twist on the reality dating show format, "Science of Love" asks a very compelling question: Is it possible to make better love connections through science, or can true love only spring from an initial attraction? Fully integrated into the show are Perfectmatch.com's revolutionary Duet(R) Total Compatibility System (Duet(R))), Perfectmatch members and the company's internationally renowned relationship expert, Dr. Pepper Schwartz. She is also a co-creator of Duet(R), a leading-edge assessment and scientifically-based system that helps people find lasting love.

"Science of Love" features NFL football player and Perfectmatch member, Adam Johnson. Unlucky-in-love, Adam has two dates. He chooses the first, the "instinct date" from a pool of 50 candidates, all members of Perfectmatch.com(R). The second, the "science date," is chosen by a team of experts led by Dr. Pepper Schwartz utilizing Duet(R), giving Adam and his date the best possible chance at experiencing a romantic connection.

Will Adam's initial attraction lead him to true love? Or will science be more accurate in helping Adam find his perfect match?

"Love remains one of life's mysteries," said Dr. Pepper Schwartz, a tenured professor at the University of Washington. "Duet(R) helped identify a potential match for Adam, taking into account his personality, life and lovestyle, values and preferences. This 'whole you' approach is the cornerstone in finding and creating a lasting relationship."

"Working with NBC and show producer, 3 Ball Productions, presented a unique opportunity to reinforce our proven approach through a greater range of content and product integration than ever before," said Duane Dahl, Founder and CEO of Perfectmatch.com. "After our successes with 'Dr. Phil' and 'Must Love Dogs,' we were eager to take integration to the next level with 'Science of Love.' It allowed us to provide the viewers with natural online extension at Perfectmatch.com and reach the broadest audience in front of ideal demographics."

"Science of Love" is produced by 3 Ball Productions. 3 Ball's recent success includes the NBC mega-hit "The Biggest Loser."

To view a sneak peek of "Science of Love" visit: http://www.perfectmatch.com/pmtv

About Perfectmatch.com(R)

Perfectmatch.com(R) (Perfectmatch), a leading online dating and relationship service, is the best approach for adults seeking successful, lasting relationships. It is the only online dating and relationship service to offer the Duet(R) Total Compatibility System (Duet(R)), co-developed by internationally renowned relationship expert, Dr. Pepper Schwartz (Dr. Schwartz). Based on over 30 years of research, Duet(R) analyzes the 'whole person,' taking into account each member's Personality, Values and Ideals, Life and Lovestyle(TM) and Preferences to identify and find the person right for them. This unique and proprietary system enables Perfectmatch to provide both the best online capabilities and member experience to those seeking a real love, a relationship or marriage.

Enjoyed by millions of Perfectmatch members, Duet(R) has proven to be more effective than any matchmaking service on the Web. By identifying key elements, Perfectmatch determines unique compatibility types and provides highly compatible matches to its members. Unlike the eHarmony(R) experience, Perfectmatch provides both highly compatible matches and powerful, easy to use search tools.

Perfectmatch was founded and is managed by the team who pioneered online dating from its infancy. The foremost authorities in online dating, the Perfectmatch team previously built and managed Kiss.com/uDate.com leading up to the sale to InterActiveCorp (Match.com) in 2002.

Perfectmatch has forged partnerships with numerous world-class brands, including iVillage, MSNBC and NBC Universal Studios. The newest book written by Dr. Schwartz, "Finding Your Perfect Match" (Penguin), appears in bookstores nationwide.

MEDIA CONTACTS:
Toni Iafrate Amber Fowler
Davies Murphy Group, Inc. Perfectmatch.com
+1.781.418.2406 +1.425.424.2015, ext. 155
perfectmatch@daviesmurphy.comamberf@perfectmatch.comhttp://www.daviesmurphy.com/http://www.perfectmatch.com/

First Call Analyst:
FCMN Contact:

Source: MarketRange

CONTACT: Toni Iafrate of Davies Murphy Group, Inc. for MarketRange,
+1-781-418-2406, perfectmatch@daviesmurphy.com; or Amber Fowler of
Perfectmatch.com for MarketRange, +1-425-424-2015, Ext. 155,
amberf@perfectmatch.com

Web site:

http://www.perfectmatch.com/
http://www.perfectmatch.com/pmtv

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