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International Entertainment News

Friday, May 25, 2007

GONG, the UK Based Japanese Animation Channel Launches in Over 30 Countries

GONG, the UK Based Japanese Animation Channel Launches in Over 30 Countries

ISSY LES MOULINEAUX, France, May 25/PRNewswire/ -- The New cutting-edge Japanese animation network, GONG, dedicated to teens
and adults is the first international on-demand, on-line Animé channel in
Europe and North America.

(Logo: http://www.newscom.com/cgi-bin/prnh/20070525/258447 )

For the first time, Manga and Animé fans can watch episodes from their
favourite Animé series and movies - including cult hits such as The Slayers,
sexy and sassy kick-ass girls Ikki Tousen, infamous Harlock from cult series
Cosmo Warrior Zero and Gun Frontier - direct to their computers, mobile
phones, iPod, MP3 devices.

Two TV executives, who grew up in the Children Animation Entertainment
Business, are behind the successful launch of GONG: Benoit Runel, former Head
of Acquisitions at TF1 and EVP - Programming, Acquisitions and Co-Productions
at Fox Kids / Jetix Europe (a Walt Disney company) and André de Semlyen,
former Turner Broadcasting System VP & Channel Manager for Cartoon Network,
Boomerang and Turner Classic Movies (a Time Warner company), came up with
this pioneering project. They commented that: "Traditional TV still works but
has lost touch with many target groups. TV consumption behaviour has
completely changed. Time has come for a new generation in the new media
space. Manga Fans and Japanese animation geeks have been waiting for it."

GONG look, feel and content are a perfect match between the new media
distribution technology and the core community of Animé fans. GONG is an
animation network which is synonymous with quality, flexibility, mobility
and accessibility.

GONG is going to transform the growing Animé market from an established
niche business into a mass-market proposition fuelled by the explosion of new
media platforms. GONG core demographic audience targets at Male and Female,
15 to 30 years old. Its strategy is to develop the exposure and popularity of
Animé via broadband internet and mobile distribution, being the most favoured
entertainment space for this generation.

About GONG Limited:

GONG, the first cutting edge Japanese animation network, is the only
on-demand Anime channel, available anywhere, anytime, on any screen (TV,
Mobile, Internet, VOD), in 36 countries across Europe and North America,
bringing to Manga and Animé fans - teens and adults, the top-rated and most
popular Animé series and movies.

GONG main distribution includes: In France, Club Internet and TF1 Vision
via their Broadband VOD service and in the UK, the Download-to-Own Service
offer BT Vision Download Store. GONG Mobile channel is accessible 24/7 on
Orange TV in the UK and Poland. In Europe and North America, GONG is
available from the free revolutionary JOOST platform, Babelgum and soon on
many additional internet portals, VOD and Download-to-Own services.

More on: www.gonganime.com


Source: GONG

Contacts: For further information, please write to press.office@gonganime.com or call the following numbers: London: +44-208-849-87-42, Paris: +33-1-58-04-25-89

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