Sharing News Network Launches Round-The-Clock Reporting of Positive News

Sharing News Network Launches Round-The-Clock Reporting of Positive News

Hosted by Singer Amy Grant, Web Network Dedicated to Telling Real-Life Stories of Sharing

ENGLEWOOD CLIFFS, N.J., April 18 /PRNewswire-FirstCall/ -- Shedd's Country Crock(R) announced today the start of an entirely different news network - one that tells positive stories to balance the bad news we hear everyday. The Sharing News Network, SNN, an online newscast will report stories of sharing captured from around the nation that help make America a great place.

SNN was launched as part of "Spread the Sharing," a new national campaign that challenges Americans to tell one million stories of sharing by Thanksgiving 2007. Each story told will result in a meal donation through America's Second Harvest by Country Crock.

SNN will web cast weekly two- to three-minute reports of "sharing news" on www.SpreadTheSharing.com.

SNN is hosted by Grammy Award-winning singer Amy Grant, for the "Spread the Sharing" campaign. Amy recently hosted her own network program dedicated to making wishes come true.

No story of sharing is too big or too small - whether bringing cookies to a new neighbor or lending a hand at a local community soup kitchen.

The Spread the Sharing website will feature a tally of the meals shared, a map featuring stories by state, and exclusive video footage taken by SNN reporters who will travel the nation videotaping stories of sharing. The stories will be reported as part of the weekly newscast and available in a video diary. Website visitors can view stories by state and find other information on sharing.

"This new campaign celebrates stories of sharing," says Ms. Grant. "When people hear positive news of others sharing, they are motivated to go out and try to make a difference in their communities."

About Unilever

Unilever [NYSE: UL, UN], one of the world's largest consumer products companies, aims to add vitality to life by meeting everyday needs for nutrition, hygiene and personal care. Each day, around the world, consumers make 150 million decisions to purchase Unilever products. The company has a portfolio of brands that make people feel good, look good and get more out of life.

In the United States these brands include recognized names such as: Axe, "all," Ben & Jerry's, Bertolli, Breyers, Caress, Country Crock, Degree, Dove personal care products, Hellmann's, Lipton, Knorr, Popsicle, Promise, Q-Tips, Skippy, Slim-Fast, Snuggle, Suave and Vaseline. All of the preceding brand names are registered trademarks of the Unilever Group of Companies. Dedicated to serving consumers and the communities where we live, work and play, Unilever in the United States employs approximately 15,000 people in 66 office and manufacturing sites in 24 states and Puerto Rico- generating more than $9 billion in sales in 2005. For more information visit www.unileverusa.com.

About America's Second Harvest - The Nation's Food Bank Network

America's Second Harvest - The Nation's Food Bank Network is the largest charitable domestic hunger-relief organization in the country with a Network of more than 200 Member food banks and food-rescue organizations serving all 50 states, the District of Columbia and Puerto Rico. The America's Second Harvest Network secures and distributes more than 2 billion pounds of donated food and grocery products annually; and supports approximately 50,000 local charitable agencies operating more than 90,000 programs including food pantries, soup kitchens, emergency shelters, after-school programs and Kids Cafes. Last year, the America's Second Harvest Network provided food assistance to more than 25 million low-income hungry people in the United States, including nearly 9 million children and nearly 3 million seniors. For more on the America's Second Harvest Network, please visit www.secondharvest.org.

Lina Allocca
M Booth & Associates
212-481-7000 ext 3436
Cell: 973-271-2818

Cody Adams
M Booth & Associates
212-481-7000 ext 3215
Cell: 917-349-9909

FCMN Contact: CodyA@mbooth.com

Source: Unilever

CONTACT: Lina Allocca, ext. 3436, Cell, +1-973-271-2818; or Cody Adams,
ext. 3215, Cell, +1-917-349-9909, both of M Booth & Associates for Unilever,
+1-212-481-7000

Web site:

http://www.unileverusa.com/
http://www.secondharvest.org/

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