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Wednesday, February 14, 2007

GSN Creates Late Night Participation TV Block

GSN Creates Late Night Participation TV Block

PLAYMANIA Becomes Programming Block and Now Includes Two Separate Live Shows Where Viewers Can Become Contestants

'Playmaniacs' Welcome Series' 'quiznation' and '100 Winners' to Late Night

SANTA MONICA, Calif., Feb. 14 /PRNewswire/ -- GSN has named its late night participation TV programming block, PLAYMANIA, after the series that launched the new genre in America. The new PLAYMANIA programming block will house two new live call-in trivia and game series, "100 Winners" and "quiznation," which premiere Tuesday, February 20 (12:00 - 2:00 AM, ET) and Friday, February 23 (12:00 - 2:00 AM, ET), respectively.

The show's hosts will be familiar to GSN late night viewers. "100 Winners," which will air Tuesday though Thursday nights, will be hosted by Mel Peachey. "quiznation" will air Friday through Sunday nights, and is hosted by "Lingo" co-star and former Miss USA Shandi Finnessey. For both series, viewers compete for cash and prizes by entering through text messaging, GSN.com or calling 900/773-3333.

"quiznation" features a variety of letter, number and word games; trivia games and more for viewers to call in with their answers for cash and prizes. This is an updated version of the original "Playmania" program, which is soon to celebrate its first anniversary on GSN.

"100 Winners" is a brand new series, also live, featuring various trivia and other games. In this series, contestants who answer the question correctly win the opportunity to choose from one of 100 safe deposit boxes from the GSN vault, each containing a hidden prize. No matter what it takes, host Peachey needs to open all 100 safe deposit boxes before the show is over.

Both "100 Winners" and "quiznation" are produced by Game Show Enterprises in conjunction with the U.K.'s Optimistic Entertainment.

GSN is the entertainment industry leader in multi-platform interactive game programs. As the premier television network for games, GSN features challenging word games, high intensity casino programs, live participation shows, reality series and documentaries. GSN's programming includes original series such as "Chain Reaction," "Lingo" and "High Stakes Poker," as well as the classics "Jeopardy" and "Pyramid," among others. The network also boasts America's first live participation TV program "PlayMania," which airs in late-night six times a week. Complementing the network, GSN.com features all types of game play: innovative Flash games for fun, skill cash game tournaments and downloadable games. The website also features GSN's two-screen interactive play-along for prime time shows. Now reaching more than 62 million homes,

GSN is distributed in the U.S. through all major cable systems and satellite providers. The network is jointly owned by Sony Pictures Entertainment and Liberty Media Corporation. For further media information, visit GSN's press website at corp.gsn.com.

Optimistic Entertainment develops, produces and distributes interactive TV content and IP for its own and third party networks. Recent shows and commissions include "Flipside TV," "Pop the Q," "Celebrity Soup" and "Play Sudoku." The company was established in 2002 by Jasper Smith and David Brook. Further information on Optimistic Entertainment can be found at http://www.oeplc.com/

*(Note to Pacific Time Zone Writers: 70% of Pacific Time viewers (all satellite viewers and some cable customers) will see Playmania LIVE from 10:00 PM to 12:00 a.m. PT, Tuesdays through Sundays. For other cable systems in the Pacific Time Zone, PLAYMANIA is re-broadcast from 1:00 - 3:00 AM PT depending on the specific operator. For exact cable viewing times, please consult local listings.

First Call Analyst:
FCMN Contact:

Source: GSN

CONTACT: Shannon Peterson of GSN, +1-310-255-6937, speterson@gsn.com

Web site: http://www.gsn.com/

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