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Monday, December 11, 2006

Watchit's New Internet Broadcast TV Network for Las Vegas Goes Global .... So What Happens in Vegas Now Goes Around the World

Watchit's New Internet Broadcast TV Network for Las Vegas Goes Global .... So What Happens in Vegas Now Goes Around the World

Watchit Media Announces Plans To Launch www.watchitvegas.com

LAS VEGAS, Dec. 11 /PRNewswire-FirstCall/ -- Watchit Media, Inc. today announced plans to launch its own Las Vegas lifestyle Internet broadcast television network. The launch of www.watchitvegas.com is scheduled at the stroke of midnight Pacific Standard Time December 31, 2006 to coincide with the start of the New Year. The format for Watchit's new network will be entertainment, news and information centered on The Entertainment Capital of the World.

Watchit announced its agreement last month with leading Internet broadcaster and social television pioneer, MediaZone. Watchit's Las Vegas lifestyle television network is set to launch on MediaZone's global shared streaming video platform in early January 2007. Commenting on the relationship, Michelle Wu, CEO of MediaZone, said, "We are thrilled to extend the reach of Watchit's original programming, which captures all the excitement of Las Vegas, to the world through a global online 24/7 social television channel."

"We've learned that the world's appetite for everything Vegas is really considerable," stated James Lavelle, Watchit Chairman and CEO. "In tandem with our partner, Total Vegas Television and its President, TV personality Robin Leach, Watchit is able to capture the magic and the allure of the Vegas lifestyle and produce highly entertaining network quality television programming every day of the year. As the first 'All Vegas All the Time' Internet TV network, Watchit blazes a new trail across the digital media landscape."

"The Internet has become the ideal platform for producing and presenting an all-Vegas programmed network," stated Robin Leach, Total Vegas Television's owner. "The success of our daily Vegas Luxe Life journal at America Online confirms the fact (www.vegaspopular.com/category/luxe-life ). During the past year we've attracted almost 5 million unique subscribers and the numbers grow daily. That alone proves the world's appetite for Vegas content! Together with Jim Lavelle's Watchit Captive Audience Network operation we expect to engage the global Internet broadcast television audience in an exciting 'Only in Vegas' experience 24/7/365," he added.

In addition to its entertainment, news and information programming lineup, Watchit is building interactive technology that will provide a way to directly interact with Watchit's viewers in a one-to-one experience. Watchit will solicit user generated content from around the world so that its viewers can submit their own style of Las Vegas entertainment and 'audition' on www.watchitvegas.com. "Our advertisers will want all of the benefits of knowing their products and services reach this heavy-spending key demographic. It's the ultimate advertiser's audience," stated Mr. Lavelle

About Watchit Media, Inc.

Watchit Media, Inc. is a leader in producing digital media and digital signage that matches the unique interests, lifestyles and buying behavior of captive audiences and one-to-one consumer digital device users. Watchit produces and presents brand advertising, promotional messaging and proprietary television programming to over 280 private television channels in the gaming and hospitality market across the United States. In addition our wholly owned subsidiary Watchit Entertainment, Inc. produces, licenses and distributes proprietary television programming and video content focused on the Las Vegas lifestyle across private, cable and Internet broadcast television networks world-wide.

Contact Information

James Lavelle
Chairman and CEO
Watchit Media, Inc.
3485 W. Harmon Avenue
Las Vegas, Nevada 89103
Office: 702.740.1751
jlavelle@watchitmedia.com

First Call Analyst:
FCMN Contact: nmcdaniel@watchitmedia.com

Source: Watchit Media, Inc.

CONTACT: James Lavelle, Chairman and CEO of Watchit Media, Inc., +1-702-
740-1751, jlavelle@watchitmedia.com

Web site: http://www.watchitmedia.com/
http://www.watchitvegas.com/
http://www.vegaspopular.com/category/luxe-life

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