Sportshows Television and Octagon CSI Win International Sailing Federation's ISAF Sailing World Championships TV Deal
Sportshows Television and Octagon CSI Win International Sailing Federation's ISAF Sailing World Championships TV Deal
LONDON and NEW YORK, Oct. 17 /PRNewswire-FirstCall/ -- Sportshows Television, the TV production arm of Narrowstep(TM) Inc. (BULLETIN BOARD: NRWS) , the TV on the Internet company, and Octagon CSI, owned by The Interpublic Group, jointly announced today that they have won the contract to provide the television production and distribution for the 2007 International Sailing Federation's ISAF Sailing World Championships which will take place in Cascais, Portugal. The two companies outbid more than nine leading production and distribution companies from around the world and will host and televise the event from June 28 through July 13, 2007. Narrowstep's client, Sail.tv, will be the broadband TV platform for the competition.
"Managing the television production and distribution is a significant step for ISAF and part of our long term strategy," said Luissa Smith, Director of Communications for the International Sailing Federation. "The ISAF is very excited to be partnering with two such renowned companies on our most significant event. We were impressed with all the companies we met, but this partnership was most able to demonstrate a distribution strategy that was hard to beat, together with their great understanding of sailing."
Sportshows Television producer Sam Usher said, "The event attracts the very best competitors in the world and will make for exciting and eye-catching television against the picturesque backdrop of Cascais. We are looking forward to the challenge of becoming host broadcaster for this prestigious event."
"Outside of the Olympics this is the pinnacle of the sailing calendar and we are delighted to have won the production and distribution deal with our partner Sportshows Television," said Paula Rigby, Octagon CSI's Head of International Production Development. "This is a very exciting venture to be working on."
"Broadband TV channels are the future, and our sailing community around the world will welcome the opportunity of seeing the action live each day, as no other broadcast platform can offer so many hours devoted to the event in its scheduling. This is precisely why we launched the channel, and this deal underlines the unique global proposition we have established for the sport," said Sail.tv Managing Director Andy Steward.
The 2007 ISAF Sailing World Championships comprises all 11 Olympic sailing events, including men's, women's and open events. Each event is a World Championship in its own right, with all 11 contested under the umbrella of the 2007 ISAF Sailing World Championships. The event will provide the first of two opportunities for sailors to qualify for the 2008 Olympic Games and in keeping with the stature of this event 75 percent of such qualification will be achieved in Cascais.
About Sportshows Television
Sportshows Television, established in London in 1994, is a wholly owned subsidiary of Narrowstep(TM) Inc., the TV on the Internet company (BULLETIN BOARD: NRWS) , and is a leading global provider of broadband television services.
Sportshows Television specializes in filming and producing adventure sports, yachting and water sports for television, video and the Web. The company has vast experience across a broad range of sports and produces programming for all aspects of the media, including live broadcasts, Web-casting, and post production of programs for international distribution.
About Narrowstep
Narrowstep(TM) Inc. (BULLETIN BOARD: NRWS) , the TV on the Internet company, is a leading global provider of broadband television services. Narrowstep's proprietary technologies and customer-focused services enable TV channels to be delivered over the Internet. More than 90 companies worldwide have chosen Narrowstep because it offers the most television-like and true community building broadband experience. The company's telvOS(TM) (Television Operating System(TM)) and nBed(TM) technologies enables the most comprehensive delivery of video to mobile, wireless, Internet, broadband, VOIP and entirely new IP-delivered broadcast services. For more information, please visit www.narrowstep.com or call 212-404-1400.
About Octagon CSI
Octagon CSI is part of The Interpublic Group, the world's largest advertising and marketing communications group, employing over 800 people in 23 countries on all major continents. It offers worldwide expertise across all eight major sports and event marketing disciplines: consultancy, athlete representation, event management, property representation and sales, TV rights sales and distribution, TV production and archive, new media & licensing and merchandising.
Octagon CSI oversees the broadcast element and is a leading producer and distributor of televised sports and entertainment programming. Octagon CSI boasts an active Features & Entertainment division, as well as producing global programming for The English FA, including live transmitted FA Cup matches and England internationals to TV broadcasters, mobile and Internet customers. The company also produces and distributes live matches for the Coca-Cola Football League, the Carling Cup and the England and Wales Cricket Board (ECB).
First Call Analyst:
FCMN Contact: james@bobgoldpr.com
Source: Narrowstep Inc.
CONTACT: Gary Double, +01483 750662, or +07768 825114,
Gary.double@btinternet.com, for Octagon CSI; or Cynthia Cooper of Narrowstep
Inc., +1-212-404-1860, ccooper@narrowstep.com
Web site: http://www.narrowstep.com/
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